Tag: Priyanka Kaul

  • Network18 urges Indians to vote via ‘Button Dabao, Desh Banao’ campaign

    By A Correspondent

     

    In a bid to urge citizens to go out and make their vote count, Network18 has launched the ‘Button Dabao, Desh Banao’ ad campaign.

     

    Speaking about the campaign, Priyanka Kaul, President – Marketing, Network18 said: “Little actions can make a big difference. Voting is one such activity, for it shapes us and our country’s future. ‘Button Dabao, Desh Banao’ is a simple campaign with which we hope to encourage Indians to exercise their fundamental right to vote. Through various digital and offline platforms, Network18 will amplify its voice by calling out to the citizens of this country to build a better India together.”

     

     

  • Smriti Mehra is now EVP, Focus at Network18

    By A Correspondent

     

    After stints with Discovery Channel, Arré and Turner Broadcasting, Smriti Mehra returned home to Network18 Group last year. The company has now announced her elevation as EVP – Focus, to head revenue. She will report to Priyanka Kaul – President, Marketing and Special Projects, Network18.

     

    In her first stint with Network18, Mehra was National Head for CNBC-TV18 Focus.

     

    Commenting on the appointment, Smriti said, “I’m so very excited to be taking on this role as I think Network18 Focus has pioneered the concept of partnering with clients to create platforms of engagement for brands and businesses. And I look forward to working with the fabulous team at Network18 and create more firsts and bigger properties.”

     

     

  • Amitabh joins hands with Network18 on malnourishment

    By A Correspondent

     

    Horlicks and Network18 have roped in actor Amitabh Bachchan as they launched ‘Mission Poshan’ to create awareness about malnourishment amongst children in the country. The campaign will support the government’s vision of a healthy and nourished India, in sync with Prime Minister’s National Nutrition Mission. The four-year long initiative commenced from yesterday (May 31).

     

    Commenting on the campaign Navneet Saluja, Managing Director, GSK Consumer Healthcare said:“Our initiative has a singular goal – to help promote the need for nutritional needs across rural and urban India. We are fortunate to have Amitabh Bachchan partner us in this significant journey towards addressing the issue of malnutrition in our country. Horlicks has been a household name for over 100 years and Horlicks Mission Poshan is a small step to support the National Nutrition Mission of the Government of India. We are committed to dialling up mass awareness around malnourishment and working with the civil society towards its eradication.”

     

    Added Priyanka Kaul, President- Marketing, Network18: “Serving the public good is vital to our journalistic mission at Network18 which is why we are proud that every day hundreds of our journalists are out on the field telling the stories of ordinary and extraordinary Indians working to transform our lives for the better. We believe that it’s important for us to come together as a nation to help solve these crucial issues, and as a media organisation we have committed ourselves to these initiatives. We feel ensuring the nutrition of our next generation is key to India’s future. We are proud to partner with GSK and Amitabh Bachchan for ‘Mission Poshan’ to spread the message of nutrition to each and every citizen and nourish lives of children across India.”