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Tag: Pravin Shekar

  • New Managing Committee members were elected at MRSI’s 31st AGM

    MRSI appoints new President and Managing Committee

    By A Correspondent

     

    Sandeep Arora

    The Market Research Society of India held its 31st AGM in Mumbai at the MCA, Mumbai and conducted the elections for the Managing Committee for 2019-2021. The newly elected Managing Committee, at its first meeting also elected Sandeep Arora, Executive Vice President and Global Head – Research & Analytics Solutions, Datamatics Global Services, as the new President.

     

    MRSI thanked its outgoing President, Pravin Shekar, Chairman & CEO at KREA, Chennai for guiding the activities of the society for the last two years. The elected members of the new Managing Committee are: Ankita Dhanuka, Robas Research; Ashutosh Singh, Internet Research Bureau; Ashwani Kukreja, Tata Sky; Derrick Gray, BARC; K Vinay Kumar, Datawise Management; Manish Makhijani, Hindustan Unilever; NP Sathyamurthy, MRUC; Paru Minocha, Kantar IMRB; Praveen Nijhara, Hansa Research; Pravin Shekar, Krea; Priya Lobo, Ormax; Rashesh Rawal, Azure Knowledge; Sandeep Arora, Datamatics; Sanjay Pal, The Nielsen Company; Saurin Shah, Godrej CPL; Shaveta Bhardwaj, Kantar Millward Brown; Shelley Sengupta, Diageo; Sunder Muthuraman, Kantar Analytics; Tomson J Thundathil, The Malayala Manorama; and Vivek Gupta, Ipsos.

     

    Said Arora: “These are the most interesting times for Research and Insights industry. Never before was the need for consumer-behaviour led data scientists greater than today, to accurately provide holistic business foresights. There are a few legacy-led challenges which are slowing us from realizing full potential of this digital wave and I am confident that with due focus and patience, we will overcome those very soon!”

     

    Welcoming the new managing committee and office bearers, Shekar, said: “It’s great to see active participation from members, to volunteer and contribute in the Managing Committee and take our association forward. The new President, Sandeep Arora, clearly laid out the plans for the next couple of years, building on existing activities as well adding on newer initiatives including greater government coordination. I wish him and our team all the very best.”

     

     

  • Has been following stringent guidelines to ensure confidentiality during research surveys

    MRSI endorses SC’s verdict on ‘Right to Privacy’

     

     

    The Market Research Society of India (MRSI), the association representing market research firms, has announced its support for the recent Supreme Court judgment on ‘Right to Privacy’ as a fundamental right.

     

    Supporting this verdict, Pravin Shekar, President, MRSI said: “Privacy is a fundamental right of the respondents for Market Research surveys, and our code has been in place for nearly 30 years. Our researchers ensure that data sets or other materials (photographs, recordings, paper documents, etc.) collected for market research that contain personally identifiable information are kept securely and are only used for market research purposes. With new age digital technologies, it is both an advantage as well as a challenge to keep all user data private and confidential.”

     

    MRSI also endorses the ICC/ESOMAR International Code for Market, Social and Opinion Research Data Analytics, a global Code of Conduct renewed in 2017 to account for new global regulatory developments protecting personal data cross the world, including, notably the European Union’s General Data Protection Regulation and its specific clauses governing statistical and scientific research. The ICC/ESOMAR International Code is adopted and endorsed by 42 associations worldwide.

     

    “MRSI’s endorsement is an important indication of the commitment that respectable Indian market, social and opinion research and data analytics firms place on respecting the core values clarified by the Indian Supreme Court. We are confident that the market will continue to reflect these high professional standards,” said Kim Smouter, Head of Public Affairs and Professional Standards at ESOMAR.

     

    Recognizing the verdict as a progressive judgment, Sandeep Saxena, Director General, MRSI stated: “In today’s connected world, personal data privacy is of supreme concern and misuse of personal data for frauds or solicitation is growing. This judgment in our view will lay the foundation of data protection laws in India. MRSI has access to considerable global experience in consulting with legislature on data protection laws, and we would be happy to bring the experience on the table in India”.

     

  • MRSI elects new Managing Committee Members, welcomes Pravin Shekar as its new President

    MRSI announces new prez & mancom

    By A Correspondent

     

    The Market Research Society of India (MRSI) has elected an all-new president and appointed a new managing committee at its annual general meeting held late last month.

     

    The newly elected Managing Committee then at its first meeting elected Pravin Shekar, Chairman & CEO at KREA, Chennai, as the new President and also elected the new officebearers: Priya Lobo (Ormax World) and Sandeep Arora (Datamatics) as Vice Presidents, Roosevelt Dsouza (Nielsen) as the Secretary and Saurin Shah (Godrej Consumer Products Ltd) as the Treasurer.

     

    The other members of the Managing Committee are Ashwani Kukreja (Tata Sky), K Vinay Kumar (Datawise), Manish Makhijani (Hindustan Unilever Ltd), Preeti Reddy (Kantar IMRB), Raj Sharma (MRSS India), Sanjoy Datta (ITC), Sathyamurthi Namakkal (MRUC), Shabbir Habib (CalibeHR), Sinivasan Raman (Hansa Research), Sunder Muthuraman (Gain Theory), Sushma Chaudhuri (GfK India), Tomson J Thundathil (Malayala Manorama), Vidya Sen (Ipsos India), Vishikh Talwar (Kantar Millward Brown).

     

    Welcoming the new mancomand the officebearers, Sandeep Saxena, Director General MRSI, said:“We are grateful to all the Managing Committee members who have volunteered their time to guide the workings of the society and shape the agenda for the industry. I am looking forward to working with all to create even better value for our stakeholders.”

     

    Saxena also announced that the second edition of MRSI Connect will be held on July 27 in Bengaluru. Commenting on the event, Shekar said:“It’s a one-of-a kind event with a win-win situation for both, the buyers and sellers. We hope to see many more analytics, data and insights specialists to be a part of MRSI Connect 2017.”