MxMIndia

Tag: Pranjal Dutta

  • Pioneering wearable-cooling technology brand to use Mavcomm’s expertise in reaching out to customers

    BluArmor awards strategic PR mandate to Mavcomm

    By A Correspondent

     

    BluArmor, a brand that manufactures and markets a range of smart multi-functional motorcycle gear, has awarded its strategic PR mandate to Mavcomm Consulting. The mandate became effective from January 1, 2019.

     

    Commenting on the development, PK Sundararajan, CEO & Founder, BluArmor said: “Mavcomm Consulting really understood our needs and showcased their grasp on strategy to further our product visibility and awareness as we are looking forward to expand our reach. We are getting ready to launch our second generation products and confident that Mavcomm’s efforts will help us in positioning them amongst our customers, potential partners and other key stakeholders.”

     

    Added Pranjal Dutta, CEO, Mavcomm Consulting: “While automotive sector has seen lot of innovation on product side in both two wheelers and four wheelers, accessories has not seen much development. BluArmor is doing some really interesting work in this neglected space and we see a great potential for their products in not only India by all across the world. We are excited to take their story to customers and looking forward to work closely with the BluArmor team as they get ready to launch new products that will help people.”

     

     

  • The GCA is a network of independent communications agencies spanning four continents

    Mavcomm joins Global Communications Alliance

    By A Correspondent

     

    Mavcomm Consulting has announced that it has joined the Global Communications Alliance (GCA). The GCA is a network of independent communications agencies spanning four continents, encompassing a comprehensive range of expert consultants.

     

    Commenting on the move, Anand Mahesh Talari, Managing Director, Mavcomm Consulting said: “Mavcomm has achieved exceptional growth in the Indian market over the last decade. This alliance will support us in delivering on increasingly complex global mandates through a network of global partners while enjoying our independence. The vision of GCA to better support clients locally by collaborating globally resonated with us and we are happy to be a part of network that has dynamic independent agencies across the world on board.”

     

    Added Peter Wilkinson, Managing Director of Wilkinson Group and Chair of Global Communications Alliance: “The purpose of GCA is to realise the enormous potential benefits to clients through access to experienced and senior on-the-ground specialists in countries around the world. The growing importance of Indian market for global companies led us to Mavcomm.”

     

    Added Pranjal Dutta, CEO, Mavcomm Consulting: “We take pride in our understanding of the Indian market and insights of customers. This has helped us in being on firm growth path despite stiff competition from global firms and emerging agencies. We are looking forward to global learning while being independent through GCA.”