MxMIndia

Tag: PR Pundit

  • To broaden its offering with added PR capabilities

    Havas announces acquisition of PR Pundit

    By Our Staff

     

    Havas has announces the acquisition of PR Pundit. The firm will now be rebranded PR Pundit Havas Red.

     

    PR Pundit has been an affiliate of Havas in India for a while and the acquisition will help up Havas’ capabilities to extend public relations services in India as part of its bouquet of creative, media and healthcare offerings.

     

    Said Yannick Bolloré, Chairman and Global CEO, Havas: “We are thrilled to welcome PR Pundit to the Havas family. The synergies between PR Pundit’s expertise, Havas India’s clients, and the global PR clients of Havas Red are exceptionally strong, setting the stage for many meaningful collaborations. With the backing of Vivendi and their extensive entertainment assets in India, the expansion into PR, communications and social media is a strategic move that aligns perfectly with the evolving landscape of the market and industry.”

     

    Added Rana Barua, Group CEO, Havas India: “This acquisition once again reinforces our commitment of delivering comprehensive and impactful solutions to our clients. In our endeavour to offer integrated end-to-end communication solutions, we identified that the PR function was a missing piece. This acquisition brings together, two extremely powerful entities, Havas Red which has presence across 15 global markets with unmatched influence and reach, and PR Pundit, one of the most respected PR agencies in India with unparalleled brand reputation and a robust clientele. I welcome team PR Pundit to the Havas India family. Together with Havas Red, I look forward to the beginning of an exciting journey.”

     

  • PR Pundit will be responsible to manage the communication of RR Global’s foray in the two-wheel electric segment in India

    PR Pundit wins RR Global mandate

    By A Correspondent

     

    Electrical equipment major RR Global has mandated PR Pundit for its comms needs. PR Pundit will be responsible to manage the communication of RR Global’s foray in the two-wheel electric segment in India.

     

    The scope of work includes strategic planning along with media and influencer engagement to introduce and build the new brand – Bgauss. This will be a pan-India launch and sustenance programme to be executed by PR Pundit’s team across New Delhi, Mumbai and Bengaluru.

     

    Said Priyanka Kabra, Brand Director, RR Global/ Bgauss:  “We were impressed by the creative approach, passion and agility demonstrated by PR Pundit. These attributes were paramount for us in ascertaining our PR service provider. We look forward to a rewarding partnership as we prepare to introduce BGAUSS and nurture an ecosystem of clean & green urban mobility in India.”

     

    Added Neha Singhvi, Chief Operating Officer, PR Pundit: “RR Global has a strong legacy in the electrical industry and we are truly honoured to have been awarded this responsibility. RR Global was looking for out-of-the-box thinking, beyond the conventional PR route and our blended approach based on insights, struck the right chord. With the future of urban mobility being electric, we are excited to partner RR Global to drive a paradigm shift in daily commute and lifestyle. We aim to execute an innovative and high-impact PR campaign to build aspiration for the brand.”