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Tag: Pocket FM

  • To drive its public relations mandate

    Pocket FM partners with One Source

    Integrated marketing consultancy One Source has partnered with audio series platform Pocket FM for its public relations mandate.

    Regarding the partnership, Rahul Nag, Director – Communications and Partnerships, Pocket FM, said: “One Source impressed us with their focus on driving business impact and their commitment to partnering with brands. As we pioneered a new entertainment category globally with audio series, it was crucial to find partners who share our vision and align with our strategic approach. One Source proved to be the perfect fit, understanding our goals and aligning seamlessly with our strategy.”

    Added Sandeep Rao, Co–founder and Co-Chief Executive Officer, One Source: “This collaboration is a testament to the business impact work we have delivered with partners across the globe. Our focus as a consultancy has always been on growing our partners’ businesses, thereon growing ours. We are excited to collaborate with Pocket FM in the next phase of our mutual growth and build a category which is poised to disrupt the future of global entertainment.”

  • Launches AI Audio Series to build AI capability to empower writers

    Pocket FM teams up with ElevenLabs

    Pocket FM, an audio platform, and software company ElevenLabs have joined forces with the launch of AI Audio Series, a Voice AI capability now accessible worldwide.

    Said Prateek Dixit, CTO and Co-founder of Pocket FM: “This is a game-changing, industry-first innovation, disrupting the norm by enabling writers to seamlessly transform their stories into captivating audio series with a single click of a button. By enabling this, we’ve not only empowered the writing community but also made audio series creation faster and simpler, making storytelling accessible for everyone.”

    Added Mati Staniszewski, CEO, and Co-founder of ElevenLabs: “We are excited to collaborate with Pocket FM in shaping the future of audio entertainment. Combining our Voice AI expertise with Pocket FM’s innovative approach to audio series promises to take content production to new heights of efficiency and creativity. It’s an exciting journey ahead, one that we believe will set new standards in the entertainment industry.”

  • Expense vs revenue ratio has improved to 1.58 in FY23 from 10.78 in FY22

    Pocket FM registers 647% revenue growth

    By Our Staff

     

    In its RoC (Registrar of Companies) filing with the Ministry of Company Affairs, audio series platform Pocket FM has disclosed the financial performance of its India subsidiary for FY2023. The company reported a 647% surge in revenue, reaching Rs.131 crores. It has reduced its loss (before tax) by 56%, amounting to Rs.75.7 crores.

     

    Commenting on its FY23 financial disclosures, Anurag Sharma, Chief Financial Officer, Pocket FM said: “As Pocket FM charts its path in FY2023, our focus is clear: strategic growth, global expansion, and financial resilience. Our commitment to staying financially healthy ensures a strong foundation for scaling up not just in India but also globally. With continuous investments into content and the writers’ community, we look forward to elevating entertainment not just limited to listening experiences but replicating the experience across other formats through IP stronghold.”

     

  • To drive content marketing strategy and organic growth

    Vivek Bhutyani joins Pocket FM as VP – Content Mktg

    By Our Staff

     

    Audio series platform Pocket FM has appointed Vivek Bhutyani as the Vice President of Content Marketing

     

    At Pocket FM, Bhutyani will work closely with Rohan Nayak, Cofounder & CEO and Lalit Gangwar,  VP – International growth to drive the international growth charter.

     

    Commenting on his appointment, Gangwar said: “Vivek’s experience and vision are expected to be instrumental in elevating Pocket FM’s position in the audio entertainment space. His passion for results, inclination to challenge the status quo, and proven ability to lead high-performing teams will be driving forces that align perfectly with Pocket FM’s mission to deliver high-quality, engaging audio content to audiences worldwide.”