By Our Staff
Thought Blurb Communications, a Mumbai-headquartered, advertising and design agency, reports completion of branding and designing activities for the launch of Playseum, a new age kids play area, launched in Mumbai.
Said Meera Sheth, Founder of Playseum: “Branding and designing in today’s times plays an highly important role in any business and specially in anything where kids are involved. Kids love colours and visuals which helps calm them and bring our joy and fun. With Thought Blurb onboard we were able to find a way to build the right strategy. Children can learn from a very early age. But structured education fails to provide this. I have always involved myself with my children’s playtime. You learn a lot by being with them and observing them pick up basic knowledge and skills, as long as they are all part of playtime.”
Added Vinod Kunj, Founder and Chief Creative Officer of Thought Blurb: “This is a unique brand in a unique space. There were really no precedents or examples leading us where we wanted to go. At Thought Blurb, we have made it a point to use our experience in launching new brands into the market to extensive use on this one. We had to establish guide-rails for the entire team to follow as we went about the task. We are proud to have been part of this brand and happy for another successful launch by our agency.”