By Our Staff
Parking Solution start-up Parkmate launches its latest digital campaign, #Dutyisnotover, aimed at highlighting the importance of responsible citizenship. The campaign is being rolled out across Parkmate’s various social media platforms, bringing attention to the mishandling of Indian national flags after Independence Day celebrations.
The #Dutyisnotover campaign is more than just a hashtag-it’s a call to action and a reminder that genuine patriotism is a daily practice that goes beyond flag-waving on a single day. The campaign centers around a poignant video that underscores the significance of treating the national flag with respect and dignity, even after the fervor of Independence Day has subsided.
Abhimanyu Singh Co-founder, CMO/COO at Parkmate: “We at Parkmate believe that patriotism isn’t just a once-a-year affair. It’s about the collective responsibility and pride we should exhibit in our daily lives. Our #Dutyisnotover campaign seeks to remind everyone that the values we celebrate on Independence Day should guide our actions every day, including the way we treat our national flag.”