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Tag: Otrivin

  • Highlights key life moments which gets impacted because of a blocked nose

    Otrivin nasal spray unveils new campaign

    By Our Staff

     

    Nasal decongestant spray brand Otrivin has launched a new campaign that highlights the impact of a blocked nose on everyday life moments. The campaign is a series of four films that emphasis on everyday struggles when breathing is impacted due to a blocked nose.

     

    Said Anurita Chopra, Marketing Head, GSK Consumer Healthcare: “A blocked nose may seem trivial, however, it not only impacts breathing but also the key moments in a consumer’s life. Otrivin’s purpose is to enable consumers to breathe their best and Otrivin Oxy Fast Relief provides a quick solution to unblock nose and therefore end the consumer’s discomfort. Through this campaign, Otrivin is trying to empathize with the consumer and urge them to opt for a fast relief solution from blocked nose. It is simple, effective and non-messy!”

     

    https://youtu.be/0fkNkX_WG1g

    https://youtu.be/NZy-kRKAY_w

  • To launch its #BreatheClean Movement

    Otrivin partners wellness influencers

    By Our Staff

     

    Pharma product Otrivin launches new campaign for its Breathe Clean Daily saline wash. The #BreatheClean movement aims to strengthen the brand.

    Said Vijay Sharma, Area Marketing Lead, OTC & Expert Marketing ISC, GSK Consumer Healthcare: “Otrivin Breathe Clean continues to receive great response from our consumers since the time it has been launched. Hygiene forms an essential part of everyone’s lives now, yet Indians do tend to miss out on the nasal hygiene. The campaign is a conscious effort of the brand to reiterate on the usage of including nasal washing in daily routine and create awareness on the same. We are confident that this new campaign is going to strengthen our brand messaging even more and strengthen our commitment to a healthier India.”