Tag: Orient Bell Limited

  • Orient Bell promotes product attributes in latest ad campaign

    By A Correspondent

     

    Orient Bell Limited has launched its new marketing campaign called ‘Chote bathrooms ke bade solutions’.

     

    Speaking on the launch of the campaign, Alok Agarwal, Chief Marketing Officer of Orient Bell Limited said: “The idea for this campaign was to bring light to a problem that middle class homeowners face which is that they often ignore their bathrooms when it comes to tile solutions, and are faced with the predicament of trying to make it look bigger. We feel that through our tile and expert solutions we can help them overcome this problem. Through this campaign our aim is to reach out to all touch points in the country and cement our position as an industry leader and be the go to choice for consumers for their tiling needs to bring their dream bathrooms to life.”

     

     

  • Orient Bell appoints Alok Agarwal as Chief Marketing Officer

    By A Correspondent

     

    Pinaki Nandy
    Alok Agarwal

    Orient Bell Limited has appointed Alok Agarwal and Pinaki Nandy as Chief Marketing Officer and Chief Sales Officer respectively to its leadership team.

     

    Speaking about the appointments, Aditya Gupta, Chief Executive Officer, Orient Bell Limited, said: “It is our pleasure to announce the appointment of Alok and Pinaki to the leadership team at Orient Bell Limited. As consumers and expectations continually evolve, it is important for brands to stay one step ahead of them. We wish to maintain the nimbleness of a start-up in all our initiatives while leveraging on our strengths as one of the leading players in this industry as we move on to the next stage of our journey. With their rich experience across categories with established brands as well as start-ups, Alok and Pinaki will bring the right mix of maturity and agility that we need to succeed in the coming years. I look forward to their contributions in the days to come.”