Tag: Nodwin

  • Star Sports forays into esports, teams up with Nodwin

    By Our Staff

     

    Star Sports and Nodwin Gaming have inked a deal whereby the former will broadcast the BattleGrounds Mobile India (BGMI) Masters Series tournament from June 24 to July 17, 2022, in Hindi, Tamil and English. The tournament will be aired live on Star Sports 2 from the Nodwin Studios in New Delhi.

     

    Speaking about the association with Nodwin Gaming and the broadcast of BGMI Masters, Sanjog Gupta, Head – Sports, Disney Star said, “Esports in India is a fast-growing segment which has seen accelerated adoption over the last two years. It has immense headroom for growth in India when compared with its status in evolved markets around the world. It is also gaining prominence in the ecosystem as a competitive sport. Esports competitions have already developed a niche following on digital platforms. As the preferred destination for sports fandom, Star Sports is always looking for opportunities to engage fans, galvanise communities and recruit new audiences. Our partnership with Nodwin Gaming seeks to shape the future of eSports in India by introducing high quality competition and prominent players to millions of TV viewers around the country. It will hopefully fuel fandom for eSports amongst gamers and elevate aspiration amongst athletes.”

     

    The tournament will see India’s top 24 BGMI squads battling for glory. The teams, with fan bases reaching up to millions that have dominated the digital space, will take their game prowess, star performances and rivalries on linear distribution for the nation to enjoy.

     

    Added Akshat Rathee, MD & Co-Founder, NODWIN Gaming: “We have been working tirelessly through the pandemic to build the foundation for such a big collaboration. This is a very big step for us in the right direction as we now take esports to the masses. So far, esports has always been associated with live streaming on digital platforms. Through this collaboration with a mainstream sports channel, we hope to break that mould. Satellite television does have its advantages like its unrivalled reach across every nook and corner of the country, uninterrupted and timely broadcast that is not dependent on internet connectivity and speed as well as affordability for the masses living in far-out areas. We look forward to spreading the reach of esports, making a connection with the youth across India and bringing esports into the arena of other traditional sports.”

     

  • Nodwin Gaming adopts #PlayApartTogether campaign for India

    By A Correspondent

     

    Nodwin Gaming has joined the World Health Organisation’s safety campaign #PlayApartTogether with a range of games to keep young India at home, safe and engaged.

     

    As part of the campaign, a team of gamers from Nodwin’s community has curated a list of their recommended games for different devices – mobiles, PCs and consoles.

     

    Said Sidharth Kedia, CEO, Nodwin Gaming: “Globally, the need of the hour is for people to stay home and help in their own way to flatten the curve. This global campaign is the gaming sector’s way of informing and encouraging the vast network of users to follow social safety norms. We have experienced a 25-30 per cent hike in our viewership in the last few days. Gaming today has much to offer – from careful mathematical reasoning to the sheer exhilaration of walking away undefeated, and most importantly, to get our minds off the crisis.  Through games like these, we aim to share WHO’s important message of safety while letting our community know that they are not alone.”

     

     

  • Viacom18 and Nodwin bring digital gaming festival ‘DreamHack’ to Asia

    By A Correspondent

     

    E-sports pioneer Nodwin Gaming and Viacom18 have come together to bring leading gaming festival Dreamhack to India. The Dream Hack India event will take place from 21-23 December 2018, at NESCO, Mumbai.

     

    Sudhanshu Vats

    Speaking about the network’s endeavours into e-sports, Sudhanshu Vats, Group CEO and Managing Director Designate, Viacom18 said: “Viacom18 has never been one to shy away from experimenting with new concepts, ideas and formats. Given the strong affinity youth audiences have with our content, brands and experiences, we think this is the right time for us to dip our toes in the fast-paced, thrilling world of e-sports. The world is changing fast and lines are blurring between different content genres. Given the abundance of data that has been unleashed by Jio, it is only natural for the fandom around e-sports to grow by leaps and bounds in India. As the country’s youngest full-play media organisation, we want to stay ahead of the curve and tap into tomorrow’s big passion points today. Our association with DreamHack is a step in this direction.”

     

    Dream Hack is a digital festival where gamers and digital natives come together for a three-day weekend which features a 24-hour-a-day Local Area Network (LAN) party, e-sports gaming competitions; Bring Your Own Computer (BYOC). The festival will be jam-packed with players/gamers who will be invited for a gaming championship in pro e-sports tournaments, collegiate matches, world famous LAN party, cosplay championship, panels, activities, expos, music concert, art and more. Till date, DreamHack has organised multiple events in the North America and European regions.

     

    Akshat Rathee,

    On bringing Dream Hack to India, Akshat Rathee, Founder and CEO, Nodwin Gaming said: “Dream Hack has always been the epitome of the celebration of gaming and esports globally and we are delighted to partner with Dreamhack on their Indian journey. India with its dynamic youth and famed hospitality is a great beachhead into bringing the Dreamhack experience to Asia. NODWIN Gaming has been working hard on providing the best for our community of gamers across the country. This places the love for gaming right at the centre of our ecosystem. Partnering with Viacom18 brings the synergy full circle. Their reach to the youth of our country is unparalleled and we look forward to the convergence”