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Tag: Neeraj Dhingra

  • Appoints Pawel Kolasa as Country Manager – Poland

    Zee Ent announces entry into Poland

    By A Correspondent

     

    Pawel Kolasa

    With an aim to grow operations by expanding into new markets, Zee Entertainment Enterprises Limited (ZEEL) has announced its foray into Poland. The company has appointed Pawel Kolasa as Country Manager – Poland and he will report to Neeraj Dhingra, CEO – ZEE Network Europe. The channel will also shortly launch a specially customised version of Zee.One, its dedicated Bollywood film and entertainment channel for Polish audiences.

     

     

    Amit Goenka

    Said Amit Goenka, CEO – International Broadcast Business, ZEEL: “In the past few years, we have focused our efforts on expanding and strengthening our position internationally. With a wide range of television channels, on-line platforms and film productions, we now reach more than one billion viewers across five continents. After the successful launch of Zee.One in Germany last year, we want to further strengthen our presence in Central Europe and Poland is the market with the highest potential in this region.”

     

    Added Neeraj Dhingra, CEO – Zee Network Europe: “We are the first Indian media and entertainment conglomerate to enter Poland. We are confident that our entry into this market will play a key role in the development of our business in this part of Europe, giving a new dimension to our company’s expansion keeping in line with our motto of ‘Vasudhaiva Kutumbakam – The World is My Family’.”

     

  • To bring the best of Bollywood films, entertainment and general interest programmes to Germany

    ZEEL enters Germany; to launch free-to-air channel by mid-2016

    By A Correspondent

     

    Zee Entertainment Enterprises Limited (ZEEL) has announced its foray into Germany. The company also shared its plans to launch a free-to-air television channel for this market by mid-2016. This FTA channel will offer high-quality Bollywood films produced by the Indian film industry as well as popular Indian television series to German screens, 24-hours a day. The new channel´s core target group will be females between the ages of 19 and 59. The channel is planned to be available on the most important satellite and cable platforms. Friederike Behrends will be responsible for business operations in the German-speaking area.

     

    Amit Goenka

    Amit Goenka, CEO-International Broadcast Business, ZEEL said: “Our foray into Germany is a major step as part of our international expansion strategy. The objective is to establish a lasting presence and grow in the German television market. With our highest levels of entertainment and new content, we are confident of being able to offer our German viewers an attractive enrichment to the existing range of television offerings.”

     

     

    Neeraj Dhingra

    Neeraj Dhingra, CEO Europe at Asia TV Ltd. (Zee TV) said: “The launch of the channel will signify ZEEL´s entry into one of the world´s most important television markets, in which the Bollywood genre is still barely represented as yet. With 210,000 hours of programming and more than 3,500 film titles, our endeavor is to delight the German audiences with Indian content.”

     

    “We also welcome Friederike to the ZEE family. She brings with her a rich experience and in-depth knowledge of Media, Broadcasting and TV content. Her extensive international and national industry expertise will help us not only to cement our presence in the German market, but take it to greater heights;” Dhingra added.

     

    Friederike Behrends

    Until recently, Friederike Behrends was the Senior Strategy Advisor for the international streaming provider Magine, being responsible for its German market entry in 2014. From 2008 to 2012, she was Managing Director of WDR media group digital GmbH and the full-service internet agency web COLONY in Cologne.

     

  • &TV plans to commission locally produced content

    Zee Europe celebrates 20 years with launch of &TV

    By A Correspondent

     

    ZEE Europe celebrated the completion of 20 years of Zee TV in Europe recently with a special gala, where it announced the launch of &TV, a brand new entertainment channel. The celebration was attended by Punit Goenka, MD & CEO, Zee Entertainment Enterprises Limited (ZEEL) and Rajesh Iyer, Business Head, &TV. Actor Shah Rukh Khan also attended the event.

     

    Derived from the conjunction ‘&’, the channel stands for binding people, ideologies and philosophies. The content of the channel is contemporary and contextual, depicting the progressiveness of the viewers. &TV will ‘celebrate the spirit of living’ through its content offering. Shah Rukh Khan hosts the channels’ flagship show India Poochega – Sabse Shaana Kaun. Like the host, the format of the game show challenges conventions, whereby the common man dons the role of the ‘Asker’, as well as that of the ‘Contestant’. While the Askers pose the questions, the Contestants demonstrate their street-smartness to win the coveted prize money.

     

    Commenting on the 20 years celebration, Punit Goenka, MD & CEO, ZEEL, said, “We are proud to be a medium through which Indians living abroad have stayed connected to their roots back home all these years and we will continue to entertain and engage audiences with a unique blend of high-quality and innovative programming”. On the launch of the new channel &TV he said, “&TV will offer a more substantial viewing experience to an audience that is always seeking fresh and relevant content. We are certain that with the launch of &TV, we will capitalize on further such opportunities to build a robust entertainment bouquet and march ahead towards achieving the global ambitions set for the company.”

     

    Neeraj Dhingra, ZEE Europe CEO, said, “Zee TV has been a pioneer in bringing great Asian entertainment to the UK and fostering the cultural ties with India. We are certain that with the launch of the contemporary channel &TV, these ties will strengthen. The channel promises multi-dimensional content and a strong line-up of entertainment and reality shows, and we are beyond excited to have Shah Rukh Khan as the host of our flagship entertainment programme. We are certain that the audience will enjoy seeing a different side of their superstar!”