MxMIndia

Tag: NBC Universal

  • Eros Now Prime will be a destination for English-Language Content

    Eros Now signs multi-year deal with NBC Universal

    By A Correspondent

     

    Eros Now has announced the expansion of its content strategy with the upcoming launch of ‘Eros Now Prime’. Eros Now will soon layer the Eros Now base service with an extensive English-language content offering consisting of over 2,000 hours of programming.

     

    The first partnership for Eros Now Prime is a strategic multi-year deal with NBC Universal International Distribution.

     

    As part of this agreement, Eros Now subscribers in South Asia will have access to some of the most talked about series from NBC Universal, in addition to the existing Eros Now library, which is comprised of over 12,000 movie titles, original shows and music, as well as short-format content through Quickie, Eros’s short format video content offering.

     

    Said Rishika Lulla Singh, Chairman & CEO- Eros Digital: “With growing focus on regional language and local content to cater to the next billion user market, we are addressing users who increasingly view themselves as ‘global citizens’ and aspire to connect with places, people, and ideas beyond their locale. This will influence the persistence of English-language content, films, music consumption and networking on social media,” adding: “Both entities have created path breaking content masterpieces which have truly entertained our esteemed audiences. This agreement between Eros Now and NBCUniversal plays to each partner’s individual strength and the consumer is the ultimate winner. We are confident that this collaboration will be a fruitful one, supporting our strategy to continue to scale our business and create value for all our stakeholders.”

     

    Added Belinda Menendez, President & Chief Revenue Officer, Global Distribution and International, NBC Universal: “We are delighted to collaborate with Eros Now as an OTT partner for the South Asia market. This new deal will not only bolster their existing portfolio of premium content, but it also ensures that their viewers will be able to enjoy NBCUniversal’s vast catalogue of comedy and drama series for many years to come.”

     

     

  • This strategic multi-year deal will give Sony PIX access to Universal’s latest movie releases

    MSM inks a multi-year deal with NBCUniversal

    By A Correspondent

     

    Multi Screen Media Pvt. Ltd. (MSM), which owns and operates the Sony network of television channels India announced that it has entered into a strategic partnership with NBCUniversal International Distribution. As a result of this agreement, Sony PIX (a part of the MSM Network) will now have access to Universal Pictures’ new U.S. theatrical releases, in addition to numerous other beloved titles from the studio’s vast film catalogue.

     

    NBC Universal has had a landmark year with Universal Pictures breaking records for the industry’s highest-grossing year ever for a studio at the domestic, international and worldwide box offices; enjoying the biggest year of all time for any studio in 43 international markets; and is the first studio ever to have three films (Minions, Jurassic World, Fast & Furious 7) each cross over the $ 1 billion mark in the worldwide box office in a single year. The studio also recently passed the $ 5.53 billion mark at the worldwide box office, breaking the record for highest-grossing year – ever – for a studio in industry history. The current worldwide total to date is an unprecedented $6.38 billion.

     

    This strategic multi-year deal will give Sony PIX access to Universal’s latest movie releases such as Fast & Furious 7, Jurassic World, Ted 2, Pitch Perfect 2 and Illumination Entertainment’s Minions, as well as the first installment in the studio’s various blockbuster franchises such as Jurassic Park, The Mummy, The Fast & Furious, The Hulk and Despicable Me. Sony PIX will also be able to provide their viewers with access to other hit films from the studio such as Gladiator, the first three films in the Rambo franchise, King Kong, Schindler’s List, Ted, Notting Hill, amongst others.

     

    NP Singh, Chief Executive Officer, Multi Screen Media (MSM) said, “We are extremely pleased to announce this deal with NBCUniversal. We always strive to get top quality content for our viewers. With access to Universal’s movie titles, we have put ourselves in a position to get the best movies that Hollywood has to offer. I am confident that with this deal, viewer needs will be well-met and their enhanced movie experience will steadily increase viewer loyalty to Sony PIX – our English movie channel.”

     

    Belinda Menendez, President, NBCUniversal International Distribution & Networks said, “With one of the world’s fastest growing major economies, we see tremendous growth potential in India and this deal reinforces how important this market is to NBCUniversal. Further, we have always had a wonderful relationship with MSM/Sony PIX and are thrilled to partner with them to expand our reach in India and bring Universal’s new blockbuster hits and beloved library titles to their viewers in India.”