Tag: Miami Ad School

  • Miami Ad School announces The Anant Rangaswami Scholarship

    The Miami Ad School has announces the Anant Rangaswami Scholarship, a two-year programme worth Rs 50 lakh. This is in honour of the late Anant Rangaswami, the advertising/media professional and journalist who passed away in May 2022.

    This prestigious scholarship offers an unparalleled opportunity for aspiring creative talents to join Miami Ad School’s portfolio course in copywriting and art direction, starting 15 October 2024.

    The programme includes a one-year international internship with over 100 global companies and agencies, allowing students to gain hands-on experience with organiations such as Google, Meta, Apple, Coca-Cola, Spotify, Disney, and Netflix. Additionally, agencies like Leo Burnett, Ogilvy, Saatchi & Saatchi, Gut, Wieden+Kennedy, McCann, and BBDO, will also be participating in this initiative.

    Miami Ad School, known for being the world’s most awarded school according to the Gunn Report, is celebrated for excellence in advertising across disciplines such as design, writing, brand strategy, and digital innovation. In 2022, the school also claimed the Future Lions School of the Year title at the Cannes Lions International Festival of Creativity.

    Speaking about the scholarship, Prabhakar Mundkur, Advisory Director, Miami Ad School, said: “Anant Rangaswami, veteran journalist and darling of the advertising industry has left an indelible mark on all of us.  His career was a blazing trail of meeting all the advertising giants. He could place a call as easily to Sir Martin Sorrell as he could to Piyush Pandey and he was equally comfortable with both of them. In his memory, The Miami Ad School is offering a INR 50 lakh scholarship for their next portfolio course in copywriting and art direction starting October 15, 2024. Only incidentally Anant was also on the Advisory Board of Miami Ad School and therefore it is appropriate that the school acknowledges his contribution. The Miami Ad School is at the heart of advertising and marketing in 15 countries around the world.”

    Applications for the scholarship will close on September 30, 2024.

  • Miami Ad School conducts Portfolio Evening

    As reported earlier, Miami Ad School conducted Portfolio Evening on August 30  Over 65 young creatives were shortlisted to meet the following senior creative leaders (in no specific order): Raj Nair, Garima Khandelwal, Kainaaz Karmakar, Ramanuj Shashtry, Viren Noronha, KV Sridhar, Kartik Smetacek, Hetal Ajmera, Naila Mateen and Sameer Sojwal, Tista Sen, Pallavi Chakravarti, Raj Kamble, Manish Bhatt, Agnello Dias, Bobby Pawar, Parixit Bhattacharya, Ashish Chakravarty, Amit Akali and Vikram Gaikwad

    Said Raj Nair Chief Creative Officer Garage Worldwide: “Helping put Portfolio Evening together for Miami Ad School and Garage Worldwide has been one of the most fulfilling moments of my advertising life. Young, enthusiastic aspirants showcased their abilities to an amazing, inspiring bunch of creative leaders. A sincere thank you to all the legends who accepted my invitation to attend by contributing their time and feedback to the young ones who came seeking their inputs.”

    Added Prabhakar Mundkur, Miami Ad School Advisory Director: “It was a fantastic evening. So many creative people on our campus.  A fusion of young and experienced creative minds interacting with each other.”

  • Portfolio Night 2024 to be hosted in India

    Young creatives in India looking to break into the industry or find a new job can now get tickets for The One Club for Creativity’s global Portfolio Night 2024, hosted once again in person and virtually by BBDO India, DDB Mudra Group, and TBWA\India. This is close on the heels of Portfolio Evening hosted by Miami Ad School last week.

    Established in 2003, Portfolio Night 2024 will be held virtually on October 10, followed by an in-person version in Mumbai on October 11.

    Notes a commuPortfolio Night has also become a crucial tool for agencies in recruiting top young talent, providing a platform for recognition from local industry peers, and giving agencies a place on the global stage as the ad world tunes in to this one-of-a-kind event.

  • Miami Ad School wins Gold at The Young Ones Awards 2016

     

     

    A group of four students from Miami Ad School Mumbai won Gold at The Young Ones Awards, a contest recognized worldwide for identifying young creative talent, the students designed a campaign to promote gender equality. The campaign revolves around the insight that a woman has to work a lot harder in order to achieve the same as a man. Working off this insight the students created ‘The Extra Mile’ which doesn’t just talk about empowering women, but also shows the journey that’s needed to get there.

     

    At the New York Marathon, ‘Always’ (a brand known for its empowering work) would let women run an extra mile after the finish line to bring attention to gender inequality. The message is to demonstrate strength, vigor, and never-say-die attitude. The marathon was the perfect medium for this message. With their mentor, Manasvi Abrol, a group of four students, Shanth Kothot, Rushad Patel, Trupti Pendharkar and Joseph Thomas refined the idea over the course of a month.

     

    Sunitha Suresh, Dean, Miami Ad School Mumbai while applauding her students said, “We are extremely proud of our students. After the Pencil at D&AD, this is the second win for Miami Ad School in a month. Awards are a great way of giving platform to students to bring their talents to the forefront. We at Miami Ad School always strive to guide, support and encourage our students so that they are well prepared to scale the heights of the advertising world.”

     

  • Miami Ad School bags a Pencil at D&AD Awards 2016

    By A Correspondent

     

    A group of three students from Miami Ad School won a pencil at D&AD awards in the New Blood category on a campaign built to empower the audience to take action against injustice in a real and meaningful way.

     

    ‘Taking Injustice Personally’ is their big idea for Amnesty International in the New Blood Awards 2016. People engaging with Amnesty do not see human rights as very relevant to their lives and that was the challenge. The campaign called for entries to bring to life the meaning of ‘Taking Injustice Personally’ for the target audience, and help them to see Amnesty International as the way to do something about it.

     

    Team from Miami Ad School consisted of three students – one each from Mumbai, Madrid and San Francisco. Upaasna Rajaram, one amongst the three students is pursuing her second year of Copywriting program at Miami Ad School, Mumbai. On winning a pencil, Upaasna says, “We chose Amnesty International because the brief was something that we all related to and we thought it did more than just advertising for a product or service. It feels great and almost surreal to have won the coveted pencil since D&AD is one of the most difficult student advertising awards to succeed in.”

     

    The campaign is designed to be a new series from Netflix & Amnesty International that helps give a voice to the victims of human rights violations. Audiences can learn more about the issue, the characters and their stories with each ongoing episode. Before the finale the series becomes interactive, empowering invested viewers to make a difference that they can actually see.

     

    On winning this award, Raj Kamble, Director, Miami Ad School, Mumbai commented “It is a delight to see our students win prestigious awards consistently across award platforms. 31 nominations and awards in three years is fantastic. Kudos to the students!”

     

  • Miami Ad School Mumbai bags Clio Silver

    By A Correspondent

     

    A group of three students from Miami Ad School Mumbai developed a campaign “Watch for Nepal” aimed at getting donations for victims of the Nepal earthquake through YouTube channel in a most innovative way. The idea is that when the button “Skip Ad” appears, along with it appears a button “Watch to donate”, which enables a user to contribute $0.01 to help Nepal every time an ad is watched.  Sonica Baptist, Rushad Patel and Himanish Ashar, three young advertising minds from Miami Ad School, Mumbai have put India on the winning list by competing with entries from around the world to win Silver under the Student Innovative category for product/service at Clio Awards, touted as one of the highest honors in the field of advertising. They are the only students from Mumbai to be competing with cities like Oslo, Miami and Seoul to name a few.

     

    Sunitha Suresh, Dean, Miami Ad School Mumbai while applauding her students said “It is a matter of great pleasure for Miami Ad School Mumbai and we are extremely proud of our students. I am sure this will inspire many others in the field of advertising. We at Miami Ad School always strive to guide, support and encourage our students so that they are well prepared to scale the heights of the advertising world.”

     

    About the campaign idea, Himanish says “After Nepal was hit with a massive earthquake, we noticed something really interesting – big brands were bringing the world together. Think of the world’s most visited websites today, Facebook and Google and they were the first ones coming to the rescue of Nepal and other areas affected by calamities using the safety check notification and person finder. Then it struck us that the world’s second largest video search engine, YouTube, could easily make a strong impact with just one simple change in human behavior.”

     

    On winning, Sonica says, “Awards are a great motivation and they help showcase your work to an international audience. At this point we are looking for this idea to live beyond award recognition. We are trying hard to get it executed. This can actually make a huge difference and it would be interesting to see brands and people come together to help solve world problems.”

     

    Rushad joins the advertising world from an entirely different career. He says “Coming from a different background did scare me at the start. But Miami Ad school is the perfect place or should I say perfect playground that helps you develop your game. The greatest assets of Miami Ad School are its teachers. The sheer encouragement and guidance given by them pushes our ideas to a level where even the world may take notice. We acknowledge the efforts of our mentors, Raj Deepak Das and Manasvi Abrol who have guided us in the right direction and this would have not been possible without their support.”

     

  • Miami Ad School cadets bag Silver Pencil nomination at D&AD New Blood 2014

    By A Correspondent

     

    Rebecca Daniels & Rohan Mathew, students from Miami Ad School, Mumbai have been nominated in D&AD for their work ‘Chatty Charger’. They are the first students from India to be nominated in D&AD. The initiative received support from eminent industry personalities like Josy Paul, Rajiv Rao, Raj Deepak Das among others who took the time out to come and teach at the school.

     

    Miami Ad School is the only international ad school in India with courses in Copy Writing, Art Direction and Digital Design. 50 per cent of the course time allows the student to study and intern in agencies globally.