MxMIndia

Tag: Mediaperson of the Year

  • We had taken a decision last week, but we gave it another week….

    2022 Mediaperson of the Year

     

     

    By Our Staff

     

    It’s that Friday of the year when we are scheduled to announce the 2022 Mediaperson of the Year.

    We were supposed to have announced it last Friday, December 16. That’s around the time when we do it each year. But this time we didn’t. And this is despite a longlist of 15 that we had last month.

    Every day, we make notes on our synced devices adding possible contenders for the award. Doing it quarter-by-quarter ensures that recency – or a newsmaker of around the time the award is being decided – shouldn’t play a huge factor. If someone has done phenomenal work in the first half of the year, she/ he/ they/ it shouldn’t lose out…

    The year 2022 has seen some great headlines. Former Disney/Star boss Uday Shankar teaming up with the Murdochs to pick up a sizeable stake in Viacom18. And then Viacom/Jio grabbing digital rights for IPL. Punit Goenka ensuring the deal with Sony goes through. Adani making his intentions to be a media magnate very clear by buying stake in NDTV (via one of its parents).

    But there was no clear winner in sight.

    We think Shankar and Goenka are strong contenders for our Mediaperson of the Year next year, once they take their respective organisations to the next level.

    It’s business as usual for the others – like for the streaming platforms even though Amazon did venture into cricket. Digital platforms were more in the news for cornering a fair amount of revenues but there were just a hundred thousand shades of grey around them. The madness at Twitter has impacted India with people being sacked. Thankfully, nothing else. Not yet.

    Should it have been Gautam Adani? Or Dr Prannoy Roy? Or Ravish Kumar, who says he is the cause for the buying of the network?

    Or the Times of India group bosses for getting back the organisation on the path of revenue growth despite the odds?

    Or Dainik Bhaskar for continuing to be bold and getting into the select club of the Top 10 media conglomerates in the country?

    Or technologies like Artificial Intelligence who can never ever bring in the x factor that humans can?

    Or advertising agencies – creative and media – who are not doing very badly, but – other than the metals fest at Cannes – haven’t had major consistency 

    Or the average Indian – you and me – who have to content with a below par performance in many spheres?

    Given all of the above, we have decided that there will be no 2022 Mediaperson of the Year.

    We had taken a decision last week, but we gave it another week, so that we don’t miss out on any name

    Having said that it goes without saying that it’s no mean effort for all of us in the Indian media to weather the storms that exist.

    Let’s all hope, pray and work towards a happier, purposeful and more prosperous year ahead.

     

  • The award will be presented on Friday, December 20, 2019

    Work begins on MxMIndia 2019 Mediaperson of the Year

     

    By A Correspondent

     

    We should’ve carried this notice earlier, but it’s been a busy news period. As MxMIndia readers are aware, over the last few years, the MxMIndia Mediaperson of the Year has earned the reputation of being one of the more credible barometer of the highest performer(s) in the fields of advertising, media and marketing in a calendar year.

     

    Realising that many award shows are held at the end of the year and hence there is a tendency to only recall and accord importance to those who make an impact in the latter part of the year. MxMIndia instituted a process where we reviewed people and entities through the year by having periodic reviews and compiling the various high performers at the end of June. We did that many times in 2018. This year, we have tweaked the process and conducted one last week to review the achievers in Jan-Feb-March-April 2018.

     

    Our next review will happen in end-July or early August on the completion of the second quarter of the year.

     

    Last year’s winner of the accolade was Piyush Pandey on his rise and rise in the global creative world. In 2017, it was Arnab Goswami for the launch of Republic TV. In 2016, we had Dentsu Aegis Network South Asia CEO Ashish Bhasin and for 2015 it was the BARC India core team of Punit Goenka, Shashi Sinha and Partho Dasgupta.

     

    So who do you think will it be this year? We don’t know, and, frankly, it’s too early to even attempt forecasting and guessing the winner of the title.

     

    But, having said that, there are a few names in the bag already. If you’d like us to consider any name, write to us at editor [at] mxmindia.com or even call or whatsapp us, if you have our coordinates.

     

    This year, the award will be presented on Friday, December 20, 2019. There have been suggestions that we should conduct a ground-level event for the same. Perhaps we will. Perhaps we won’t. Wait for a decision on that.