By Our Staff
Matrimony.com, the matchmaking service, has launched a ‘Safe Matrimony’ campaign aimed at increasing awareness among people about the modus operandi used by frauds in the online world to extract money. Actor Vidya Balan will be the face of the campaign.
Speaking about the need to launch the safe matrimony campaign, Murugavel Janakiraman, Chairman and Managing Director, Matrimony.com said: “The digital economy is growing, and so have online frauds. While millions of people have benefited from online matrimony services a very small fraction of the population has experienced fraudulent activity. While we at matrimony.com take multiple steps to ensure our platform remains free of such fraudsters. It is important members exercise caution and remain vigilant. While we have been running Safe Matrimony awareness programs for a while now, it’s important that we further amplify it to ensure our members or for that matter anyone using any matrimonial service have a safe and pleasant online experience.”
Bharat Matrimony has announced that it has roped in Indian cricketer Mahendra Singh Dhoni as its brand ambassador.