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Tag: Mandar Gore

  • Tushar Bhatia, Ripanka Kalita and Mandar Gore part of team

    Vector Brand Solutions announces operating leadership team

    By Our Staff

     

    Close on the heels of Tilt Brand Solutions launch of the group’s next brand and communications enterprise – Vector Brand Solutions, comes the announcement of the operating leadership of Vector Brand Solutions – Tushar Bhatia, Ripanka Kalita and Mandar Gore will be the business, creative and strategy heads respectively.

     

    Joseph George
    Joseph George

    Speaking on Vector’s operating leadership team announcement, Joseph George said: “With the operating leadership of Vector now in place, I am certain that the vision and ambition for Vector, will be brought to fruition very soon. With their pedigreed experience in delivering through- the-funnel results for clients, Vector will hopefully soon be the answer for all digital first marketers. I am absolutely confident that the three of them will live and breathe every day, Vector’s operating philosophy of “Pace. Preference. Purpose. Performance.”

     

  • Appoints Mandar Gore as FBT leader

    Tilt beefs up strategy team

    By Our Staff

     

    Brand and communications consultancy Tilt Brand Solutions has appointed Mandar Gore as Senior Director – Strategy. He will report into Paul Dueman, Tilt’s Chief Strategy Officer.

     

    Gore has over 16 years of experience across advertising and brand consulting. In his earlier stints at FCB, Ogilvy and Sideways Consulting, Mandar worked on brands like Bournvita, Kamasutra, Fosters, Amaron, Castrol, Mahindra & Mahindra and Pidilite, amongst others. His work on them has won him Indian as well as international effectiveness laurels at Effies India/APAC and AME.

     

    Said Dueman: “We are really excited to have Mandar lead and drive “Full-Brained Thinking” at Tilt – the philosophy and approach that drives strategic planning at Tilt. The expertise that he brings on board, especially on culture and consumption anthropology, coupled with his rich experience on brand communication strategy and design thinking adds further heft to our strategy team. Strategists at Tilt across Digital, Data, Social, Search, ORM, Brand building and Comms planning will all now be led by Mandar.”

     

    Mandar Gore

    Added Gore: “I am thrilled to be part of, and further contribute to what the strategy team at Tilt is doing. I am a big believer in Tilt’s FBT framework, and what it can unlock for ambitious brands and businesses. This is exactly the kind of strategic rigor that every brand needs, to be able to win in today’s hyper competitive and highly fragmented market place.”