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Tag: Manav Dhanda

  • Mastiii enters into an exclusive linear feed deal with PEN India Ltd. for their latest Mobile App

    Mastiii partners Pen India to expand its digital presence

     

     

    Music and youth channel Mastiii has expanded its digital footprint with an exclusive content association with Pen India and will now be available on the Bollywood Times mobile app.

     

    Commenting on the association, Jayanti Lal Gada, Chairman and Managing Director, Pen India said: “In a bid to ensure that digital-first audiences of today have access to the best of entertainment, we are glad to come into this association with India’s No1 Music & Youth channel Mastiii in an exclusive linear feed sharing deal, that will be available on our latest Bollywood Times App. The relentless efforts of the team and particularly my younger son Akshay Gada, in the creation of this app catered to Bollywood enthusiasts and lovers has culminated in fruition of this association. With the backing of an established industry name like Mastiii the premier music channel from SABGROUP, we are confident the launch of the app will see success.”

     

    Manav Dhanda

    Talking about the tie-up, Manav Dhanda, Group CEO, Sab Group said: “The association with Pen India Ltd. comes at a time when the mobile app industry is booming in India and has shown tremendous growth with over six billion apps downloaded in 2016 alone. The launch of the Bollywood Times app and the streaming of our content on it will not only strengthen each brand individually but help give the youth of India a variety of content on a single platform.”

     

     

  • In addition to the above development the board also appointed him as the Additional Non-Executive Director of SAB Events & Governance Now Media Limited

    Manav Dhanda appointed CEO of TV Vision

    By A Correspondent

     

    TV Vision, the broadcasting arm of Sri Adhikari Brothers, has announced the appointment of Manav Dhanda as CEO. Dhanda was CEO of Sri Adhikari Brothers Television Network Limited before the realignment.

     

    In addition to the above development the board also appointed him as the Additional Non-Executive Director of SAB Events & Governance Now Media Limited, under the umbrella brand of Sabgroup. Meanwhile, Rakesh G. Jain has been appointed as the Additional (Independent) Director of Sri Adhikari Brothers Television Network (SABTN).

     

    Speaking on the development, Markand Adhikari, Vice-Chairman and Managing Director of Sab group said: “Manav has helped create the Subgroup brand and contributed enormously to its growth and with our vision to expand and strengthen our broadcasting arm, we would want him to lead the broadcast business of the group i.e. TV Vision This move has been attributed to formalise processes.”

     

  • Besides having terrestrial presence, the group also plans to offer digital presence of Dhamaal Gujarat, providing content that can be consumed online

    Youth-centric channel ‘Dhamaal Gujarat’ launched

    By A Correspondent

     

    Sri Adhikari Brothers Grouphas announced the launch of youth channel –’Dhamaal Gujarat’. The channel promises to be a good hangout zone for the youth of Gujarat, by bringing forth a unique platform that offersa combination of music, interaction, vibrancy and the hyperlocal nature of radio on TV.

     

    Manav Dhanda, Sri Adhikari Brothers television network, Group CEO said, “The motive of Dhamaal Gujarat is to cater to the untapped  youth market. The 15 to 40 age segment (youth) account to almost 50 per cent of Gujarat population which is a huge number. One noticeable fact is that Youth & Music alone accounts for almost 60 per cent ofyouth TV viewership. Hence the channel is expected to be a hit among the youth and a perfect platform for advertisers to reach to their target audience.”

     

    Besides having terrestrial presence, the group also plans to offer digital presence of Dhamaal Gujarat, providing content that can be consumed online. Also keeping up with the digital age the channel shall have a focused approach on social media presence and create content that focuses on engaging the youth.

     

    With Dhamaal Gujarat, their latest music, youth& entertainment channel, the company further aims to strengthen its position by targeting the highly affluent youth in Gujarat and providing them with differentiated content and a free spirited zesty time. The channel has two flagship shows, one of which will be a radio show with Radio City, 91.1 FM with RJ Aseem and RJ Aarti among the most iconic jocks of Gujarat and the other show will carry a light hearted comedy theme with the Superstar of Gujarat-SiddharthRanderia of the superhit movie ‘Gujjubhai-The Great’ fame. There will also be high interactive shows that will be shot among the youth at different locations in Gujarat.

     

    Sri Adhikari Brothers Group has an extensive marketing plan for Dhamaal Gujarat. They are planning to have a massive print & outdoor promotion covering the major cities & towns of Gujarat and associations with College festivals where they will hold fun interactions for the students.

     

    Abraham Thomas – CEO Radio City says, “Western India Contributes maximum to TV viewership and Radio City reaches to 2.14 Crs listeners in this zone. We are happy to associate with Dhamaal Gujarat and wish them the very best on their initiative of being the first & only youth channel in the State. As official Radio Partners we aspire to engage the audience and add value to the Sri Adhikari Brothers endeavour.”

     

     

     

    Srinivas Krishnan appointed Senior Advisor – Auto Practice at 20:20 MSL

    Summary: Srini’s hire reinforces 20:20 MSL’s standing as a preferred destination for top talent as being well-equipped to provide strategic, specialised counsel to its plethora of clients.

     

    20:20 MSL announced the appointment of Srinivas Krishnan, former Editor of Business Standard Motoring, as Senior Advisor to its Auto practice. Srinivas joins 20:20 MSL from Porsche, where he was Head of Press for the India market. He will work closely with the Auto practice across the offices of 20:20 MSL. Srinivas’ rich experience in media and communications will step up the quality of the agency’s engagement with its roster of auto clients through a combination of thought leadership and strategic insights.

    Commenting on the development, Chetan Mahajan, Co-MD MSLGROUP India said, “Adding a stalwart like Srini to our team shows our commitment to our clients to bring the best talent on board to deliver strategic counsel to their ever-challenging communication needs. Srini’s brings in-depth industry expertise and experience to the organisation, to help us fulfil our role as our client’s trusted advisors.”

    Prior to his stint at Porsche India, Srinivas co-founded the auto magazine Business Standard Motoring where he worked for over 15 years. Srinivas began his career in the advertising industry in copywriting and client servicing roles at Frank Simoes, Triton and Leo Burnett.

     

  • More and more channel packaging by Katalyst Creates, the creative arm of Sri Adhikari Brothers – This time for India's first HD channel for kids – Nick HD+

    Katalyst Creates executes channel packaging for Nick HD+

    By A Correspondent

     

    The Creative arm of Sri Adhikari Brothers, Katalyst Creates has curated the channel packaging for ‘Nick HD+’.

     

    The packaging and idents were curated considering Indian sensibilities while also aligning to international standards and brand guidelines of Nickelodeon. The endeavor with the engaging packaging was to provide children watching Nick HD+, a feeling of homeliness and sense of belonging such that they instantly establish a strong connect with the channel.

     

    Parthsarthi Iyer, Creative & Business head at Katalyst Creates says, “At Katalyst Creates our attempt is always to provide creative services & quality output to our client. Our association with Nickelodeon has been incredible and the packaging for Nick HD+ is yet another innovative work by our team that curated keeping in mind the sensibilities of Indian kids.”

     

    Manav Dhanda, Group CEO of Sri Adhikari Brothers says, “We at SAB Group are expanding our horizon from broadcast and films to also providing creative solutions for external clients. Nick HD+ packaging is another eminent project bagged by our creative division, Katalyst Creates. Going forward, we aim to expand our footprint in the advertising and media fraternity through crafting standout creative solutions.”

     

  • This is Mr Dhanda's second stint with the Reliance Broadcast Network Ltd

    Manav Dhanda to head programming @ Big FM

    Manav Dhanda

    By A Correspondent

     

    Manav Dhanda has been appointed as Network Programming Head for 92.7 Big FM. In this second stint with Reliance Broadcast Network Ltd (RBNL), he will be taking care of the programming strategy of the Stations across the country. His first stint was in 2006-08. He will be reporting to Tarun Katial, CEO, Big FM.

     

    A media professional for over 15 years, Mr Dhanda began his career with directing serials and working as a freelance writer. He has worked with Sony Entertainment Television, Radio Mirchi and Miditech.

     

    Before returning to RBNL, Mr Dhanda was associated with World Band Media – a Canadian company with operations in the multicultural, multiplatform media market in the United States – as the Chief Operating Officer.

     

    While RBNL sources have confirmed that Mr Dhanda joined the organization in early September, there is no official communication on the development.