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Tag: Malavika Harita

  • Stark Communications, V-ROK, Mindshare India and Social Beat triumph

    Big Bang Awards 2021 held

    By Our Staff

     

    Tthe Big Bang Awards 2021 for Excellence in Creative, Media, Digital and Marketing held by the Advertising Club Bangalore were held in Bengaluru on April 8.

     

    The Ayaz Peerbhoy Award for the Creative Agency of the year went to Stark Communications. V-ROK Communications Network was the Healthcare Agency of the year. Mindshare India was named the Media Agency of the Year and Social Beat was the Digital Agency of the Year.

     

    Amongst clients, Viatris was the client of the year in the creative category, Hindustan Lever was the media client of the year, Netflix the digital client of the year, Columbia Pacific Communities, Marketer of the year.

     

    Sharan Pillai won the newly constituted Arvind Kumar Award for Young Media Professional of the year. The Young Art Director of the year was won by Arun Gopidas.

     

     

    Said Laeeq Ali, President, The Advertising Club Bangalore: “We received over 400 entries this year from agencies and clients across the country and decided to wait till April so we could kick-start our activities for the year with an offline event in Bengaluru on the 8th of April.”

     

    Added Malavika Harita, Chairperson of Big Bang Awards: “I have been involved with the Big Bang Awards for the last 20 years. This year we saw a lot of emerging creative, media and digital agencies with innovative and exciting ideas. Adding a category for marketing excellence rounded off the entire gamut of marketing activities covered.

     

  • For excellence in Creative, Media, Digital and Marketing

    The Ad Club Bangalore announces Big Bang Awards

    By Our Staff

     

    The Advertising Club Bangalore announced its flagship event Big Bang Awards, celebrating excellence in the areas of creative, media, digital and marketing. The awards will be spread over four days, starting in mid-December.

     

    Said Laeeq Ali, President, The Advertising Club Bangalore: “Over the last two decades, Bengaluru has emerged as the key advertising hub of South India and has become home to several international and national agencies. Apart from this, several homegrown agencies have also made a mark, making Bangalore the No 2 city for advertising talent after Mumbai.”

     

    Added Malavika Harita, Chairperson of Big Bang Awards: “I have been involved with the Big Bang Awards for the last 20 years. This year we hope to see a lot of emerging creative, media and digital agencies with innovative and exciting ideas. Adding a category for marketing excellence will nicely round off the entire gamut of marketing activities covered.”

     

  • The event received over 400 entries from 40 agencies and 9 clients

    Mindshare, Unilever & Akanksha max Big Bang Awards

    By A Correspondent

     

    The Advertising Club Bangalore’s Big Bang Awards held its 24th edition on Friday in Bengaluru. The event received over 400 entries from 40 agencies and nine clients, spread over 12 cities in India.

     

    Mindshare India won the maximum of 18 Gold, 13 Silver and 4 Bronze Awards, totaling 35 awards. Hindustan Unilever Limited was declared client of The Year. Akanksha Advertising won the Healthcare Agency of The Year.

     

    Said Laeeq Ali, President, The Advertising Club Bangalore: “As the Advertising Industry continues to grow, more and more new opportunities and newer challenges seem to be emerging. Our theme this year ‘Breaking The Rules’ focused on recognizing the digital creative content that broke conventional rules in order to capture the new age consumer. Over the last two decades, Bangalore has emerged as the key advertising hub of South India and has become home to several international and national agencies. Apart from this, several home-grown agencies have also made a mark, making Bangalore the No. 2 city for advertising talent after Mumbai.”

     

    Added Malavika Harita, Chairperson of Big Bang Awards: “I have been involved with the Big Bang Awards for the last 20 years. This year we saw a lot of emerging creative and digital agencies and some of the ideas were quite innovative and exciting and we are hoping that next year we can expand our reach and scope even further.”

     

    Said Arvind Kumar, Executive Director, The Advertising Club Bangalore:  “With the success of this event, we feel this format of Two Big Bang Awards for excellence, one focused on Creative and the second on Media & Wellness, has come to stay. We will endeavour to scale up the shows next year.”

     

     

  • The Awards will be held on 20th September at The ITC Gardenia Hotel in Bengaluru

    Big Bang Awards to be hosted on September 20 in Bengaluru

    By A Correspondent

     

    The Advertising Club, Bangalore’s ‘Big Bang Awards 2019 for Excellence in Creative & Content’, have received entries from 73 agencies and 7 clients, spread over 13 cities in India. The Advertising Club has roped in over 20 prominent advertising professionals to judge the entries. The Awards will be held on  September 20 at The ITC Gardenia Hotel in Bangalore.

     

    Said Laeeq Ali, President of The Advertising Club Bangalore: “As the Advertising industry continues to grow, more and more new opportunities and newer challenges seems to be emerging. The advertising approaches of yesteryears are being challenged and there is a need to break a lot of the conventional rules in order to capture the new age consumer. We have therefore chosen our theme this year as ‘Breaking The Rules’.”

     

    Added Malavika Harita, Chairperson of Big Bang Awards: “We believe that the shine has gone out of traditional advertising and we want, in our small way, to try and bring it back, in spite of the sweeping changes wreaked by digital.  We are looking at a year-long campaign, starting with Big Bang, to celebrate some of the iconic work in the past, award the best current work and discuss and debate the future of our beloved industry,”.

     

    Said Arvind Kumar, Executive Director of The Advertising Club: “This year, the much celebrated ad film-maker Prasoon Pandey will be delivering the key-note address. Sachin Sharma of Tik-Tok Ads will also be making a small presentation on how platforms like theirs are helping brands win hearts.”

     

     

  • The overall theme for the year is rallying around the thought of ‘For The Love of Advertising’

    Big Bang Awards to now focus on Advertising and Media & Wellness

    By A Correspondent

     

    The Advertising Club Bangalore has now split the Big Bang Awards into two parts to bring more focus and have key takeaways for the fraternity at large.

     

    Big Bang Awards I event which is scheduled for September 20 and is exclusively for creative work. The entries are open online and the last date for entries has been extended to August 15, 2019.

     

    Big Bang Awards II is devoted to media and wellness and will be held on November 15. Both the events will be held in Bengaluru.

     

    Said Malavika Harita, Chairperson of The Big Bang Awards Committee: “This year we re-examined all the award categories to give the communication for specialised verticals like automotive, realty, consumer goods, social impact, their due. Digital communication is a part of every category. We have also rationalised the number of categories based on market trends. We have expert judges from all over the country and abroad and are very proud of the fact that for the last seven years our entire process from entry submission to judging is online ensuring a fair, impartial process.”

     

    Speaking about the awards, Arvind Kumar, Executive Director, Ad Club Bangalore, said: “The decision to split the awards in to two events was prompted by the fact that Creative & Media have emerged as the two pillars of our industry and healthcare is a fast growing segment. We believe that two separate events will give the two core aspects of our business, the right focus”.

     

     

  • The Social Street was awarded the ‘Creative Agency of the Year’ award

    The Social Street and Mindshare dominate Big Bang Awards 2018

    By A Correspondent

     

    The 23rd edition of the Big Bang Awards by Ad Club Bangalore, brought to fore the rising talent poll in advertising industry. Mindshare bagged four out of the top nine most coveted awards while The Social Street bagged the ‘Creative Agency of the Year’ award.

     

    The Big Bang Awards for Excellence in Communication and Media were given away in a grand function on Friday September 28 in Bengaluru.

     

    Said Hemant Mallik, Chief Executive, ITC Foods, in his keynote: “The advertising agencies have a bigger responsibility now, in the internet era. The challenges posed by social media can undo a great ad campaign. The agencies have to learn to respond to such challenges, quickly and aggressively.”

     

    Added Malavika Harita, Chairperson – Big Bang Awards Committee: “We have made every effort to recognise talent and acknowledge it. The fact that the jury had a tough task at hand was evident from several new faces amongst the winners. Keeping in line with the #For the Love Of Advertising, the participants displayed it’s not merely a profession but a creative platform.”

     

    Hindustan Lever Limited won the Client of the Year Award, winning across several categories.

     

     

  • The Executive Committee is headed by three time Past President R T Kumar, Managing Director of Oysters Advertising

    Ad Club Bangalore announces new mancom

    By A Correspondent

     

    The Advertising Club Bangalore has announced a new Managing Committee and list of office bearers ahead of the Big Bang Awards 2018. The Executive Committee is headed by three time Past President R T Kumar, Managing Director of Oysters Advertising.

     

    The new office bearers are Laeeq Ali, Director of Origami Creative who is named Vice President to take over as President of the Ad Club in 2019. Malavika Harita, CEO of Saatchi Focus continues as the Treasurer and Chair Person of the Big Bang Awards Committee. Akshar Peerbhoy, Director & CEO of MAA Communications and Southern Regional representative of AAAI, will be the Secretary with Navin Nair, a PR professional, as Joint Secretary.

     

    Akshar Peerbhoy heads the Good Practices vertical of the club while the Programmes vertical is headed by Kishankumar Shyamalan, Managing Partner, Wavemaker. The Knowledge vertical is headed by Maya Chandra, a film-maker and founder of Maya, Bengaluru as Tina Manuskhani Garg, Founder and CEO of Pink Lemonade, heads the Image and Membership Management vertical and Arunava Seal, Chief & Creative Director of Bleu, the Sports vertical.

     

    The other eminent members of the committee include Dilip Ashoka, Head of McCann, Bengaluru; Bindusara Ramachandra, a digital education professional from Unwebd.com; Ganga Ganapathi Pooviah, Vice President, Epsilon Bangalore; Sonia Serrao, Global Media Lead, Tata Global Beverages and Sneha Walke, Vice President South – Exchange4Media Group. Sanchayeeta Verma, Sr Vice President, Wavemaker Bangalore and Immediate Past President of Ad Club Bangalore continues as an active ex-officio member of the Executive Committee.

     

     

  • The Big Bang Awards 2017 is presented by Colours Viacom18 and powered by The Times of India and Vijay Karnataka

    Ad Club B’lore’s Big Bang Awards to be held on Sept 15

    By A Correspondent

     

    The Advertising Club, Bangalore’s Big Bang Awards will be held this year on Friday, September 15.

     

    “The response we received this year is very good and we are gearing up for putting up a great event for our prestigious annual award night., said Sanchayeeta Verma, President of Ad Club Bangalore. “The Big Bang Awards, is unique as it is fully online from its entry to judging stage. This enables both, people from across cities to participate and judges from across the country and APAC to evaluate the entries, Verma further added.

     

    Malavika Harita, former President and Chairperson of The Big Bang Awards Committee, said We have put together a jury of over 50 eminent people drawn from Creative, Media, PR, Marketing, Advertising, Research and Healthcare, to judge the entries received this year. We have been conducting the Big Bang Awards for over 20 years now, without ever courting a controversy. The Big Bang Awards 2017 is presented by Colors Viacom18 and powered by The Times of India and Vijay Karnataka. Red FM is the Radio Partner.

     

  • Verma has taken over the mantle from Malavika Harita of Saatchi & Saatchi Focus Network. Meanwhile, Sonia Serrao from Tata Global Beverages, Akshar Peerbhoy of Maa Communications and Nidhi Lall of Saatchi Focus Network are new additions to the Managing Committee

    Sanchayeeta Verma is Ad Club Bangalore President

    By A Correspondent

     

    Sanchayeeta Verma

    The Advertising Club, Bangalore has elected Sanchayeeta Verma, Managing Partner, Maxus South India & South Asia, as President of the Club. Verma has taken over the mantle from Malavika Harita of Saatchi & Saatchi Focus Network.

     

    Speaking about her plans for the Club, Verma said, “Bengaluru has a perfect balance of seasoned thought-leaders with an increasing number of dynamic, young and fresh talent which I would like to capitalise through our new initiatives at the club. We are gearing up for our biggest annual award night – The Big Bang awards which recognizes the creative excellence in media and communications. We also plan to introduce events which will go beyond work into play and collaborate all our members. Some of the initiatives in the pipeline are incentivizing Ad Club members to bring in some leading rock bands for members-only nights and a gaming event to bring out the gamer in every one of us.”

     

    Commenting on the appointment, Arvind Kumar, Executive Director, Ad Club Bangalore said: “The Ad Club will benefit from the vast experience and exposure Sanchayeeta has in her role as Managing Partner of South India and South Asia for Maxus Group. Her enthusiasm and energy to increase the Ad Club activities and enhance its image and make it more contemporary, will help in making Bangalore Ad Club into a very active body in South.”

     

    The Ad Club Bangalore holds a variety of events right from Sports tournaments to Advertising and Creative Quiz, panel discussions amongst others to engage a larger audience at the Club.

     

    Sonia Serrao from Tata Global Beverages, Akshar Peerbhoy of Maa Communications and Nidhi Lall of Saatchi Focus Network are the new additions to the Managing Committee of the Club, according to a communiqué.