By A Correspondent
The Mathrubhumi Group’s news channel will now be available on Hotstar. The tie-up will offer the Malayalam news channel in reaching out to new TGs and new advertisers for the channel, notes a communique.
Said M V Shreyams, Joint Managing Director, Mathrubhumi Group: “Mathrubhumi News in the most reliable and impactful news platform, we are happy to partner with Hotstar and reach out to an entirely new audience to the MB News community, the platform looks promising and future ready and it’s the need of the hour to be on such a destinationâ€.
The Mathrubhumi Group bagged the highest tally of 16 metals and Advertiser of the Year recognition at the 12th edition of Pepper Creative Awards 2018. The awards is jointly organised by Advertising Club Cochin and Pepper Creative Awards Trust, at Le Meridian, Kochi. With 4 Gold, 7 silver, 5 bronze and 1 finalist wins, Mathrubhumi brought home 16 metals, under its various brands.