Lotus Herbals, the beauty care company, has unveiled a new digital campaign for its latest brand Lotus Herbals Safe Sun UltraRx Sunscreen Serum SPF60++++.
Elaborating on the launch of the new Sunscreen, Nitin Passi, Chairman and Managing Director, Lotus Herbals, said: “At Lotus Herbals we strive to introduce cutting-edge products in the Sun protection category for our discerning consumers. We are excited about our latest innovation, Lotus Safe Sun UltraRx SPF60++++, a unique water-based sunscreen serum. Our new campaign targets a younger audience and highlights the modern women’s high expectations. We are confident that this amazing sunscreen will tick all the boxes for our demanding consumers.”