By A Correspondent
Post a multi-agency pitch, Carnival Cinemas has chosen Mumbai-based social media agency, Little Monk Digital to handle the digital mandate of the cinemas chain.
Commenting on the latest development, Bishal Paul, CEO of Little Monk Digital said: “We’re happy to collaborate and come on board for to handle the digital duties for one of the biggest cinema chains in the country. We’re taking great efforts in expanding our roster beyond our strongholds in the entertainment industry and this is a step closer to that. With Carnival, we intend to completely change the idea of how content is consumed on social media when it comes to the multiplex business”.
The account will be handled from Little Monk Digital’s Mumbai office.