MxMIndia

Tag: Lavneesh Gupta

  • The new season revolves around the core thought 'Soch Badlo Samaj Badlega'

    BIG Magic Bihar announces season 3 of Police Files

    By A Correspondent

     

    After receiving a good response in the earlier season, BIG Magic Bihar and Jharkhand has announced the launch of the third season of Police Files. Highlighting real life stories of crime, retaliation, presence of mind and bravery from the Hindi heartland, the show promises to engage with audiences as they relate to each story. The new season revolves around the core thought ‘Soch Badlo Samaj Badlega’, which encourages people to be more socially responsible and aware of happenings around them, encouraging citizens to become guardians of society, but just being alert.

     

    The season will feature multiple hosts and will launch on 4thAugust, and will air every Monday to Friday at 10pm on BIG Magic Bihar & Jharkhand.

     

    In its newest season, the show strives to evoke ‘Preventive action’ within everyone with the campaign ‘Soch Badlo Samaj Badlega’, and urges people to stand up against crime and take corrective measures against them. This season will also witness various anchors from the region who will narrate the stories to viewers, various stories of impending crime, bravery and quick wittedness. The stories are equipped with real heroes, real footages, and real crime scenes. Also on board, and adding credibility will be real testimonials, on camera investigations and other live action.

     

    The show will be shot at real locations of crime in UP, Bihar and Jharkhand. Real cops will share their investigative reports and incidents to highlight the case and provide proactive and preventive crime measures to the viewers.

     

    Lavneesh Gupta

    Speaking on the launch of the show, Lavneesh Gupta, COO – Television Business, Reliance Broadcast Network said, “In continuing our endeavor to offer audiences in the Hindi heartland locally relevant and insightful programming, we are excited to launch the new season of Police Files ‘Soch Badlo Samaj Badlega’. The regions of Eastern UP, Bihar and Jharkhand are going through a massive change, be it social, political or economical and the timing couldn’t be more perfect. We look forward to offering engaging content that audiences can enjoy and advertisers can ride on.”

     

    The new season will be promoted through an aggressive multi media campaign, featuring TV, Radio, OOH, Print, and Digital across the Hindi Heartland. The channel will also promote the show through various locally relevant on-ground campaigns and associations.

     

  • Gurudutt will work closely with the COO Lavneesh Gupta in streamlining and structuring the Government business

    RBNL gets a new Sales head in Gurudutt

    By A Correspondent

     

    Reliance Broadcast Network has announced the appointment of Gurudutt Jakhmola as the National Sales Head – Government for its Television and Radio verticals.

     

    Bringing in his extensive experience, Gurudutt will work closely with the COO Lavneesh Gupta in streamlining and structuring the Government business. He will also be responsible in planning and optimizing the government business team for maximum efficacy, as he analyzes national and state government campaigns to be able to deliver optimally.

     

    With varied industry expertise, Gurudutt worked with telecommunications major – Hutchison Essar Limited for duration of five years before taking on the role of National Government Lead with American IT giant – Hewlett-Packard, where he led the function for over nine years. Having completed a Bachelors of Science in Bio-Medical, Gurudutt went on to pursue an MBA in Information Technology and Marketing from GGSIP Delhi University.

     

    Speaking of the appointment, Lavneesh Gupta, COO, Reliance Broadcast Network said, “With this appointment, we further strengthened our leadership team as part of our strategic growth objective. Gurudutt brings with him a multitude of skills which we believe will inculcate strong and robust mechanisms and processes for the team and also create synergy within teams to cross leverage the best practices. Above all, we are certain that it will help elevate customer experience with our brand for the government.”

     

    Speaking of his new role at Reliance Broadcast Network, Gurudutt stated, “I’m extremely delighted to be come on-board Reliance Broadcast Network. The vision that the team at RBN has for the company is what drew me closer to taking up this opportunity. I’m certain that with my experience I’ll be able to contribute to a greater success for the company and help take the businesses there to a newer level.”

     

  • The show will feature some of India's most successful women entrepreneurs and their journey to the top

    Bloomberg TV returns with season 2 of ‘Women in Leadership’

    By A Correspondent

     

    After profiling eminent women leaders in Season one, Bloomberg TV India is back with an inspirational new season of ‘Women in Leadership’. Today’s women is redefining her role and taking the lead in every field. Women today have pursued their entrepreneurial dreams and emerged on top and the show pays homage to these courageous, successful women.

     

    Lavneesh Gupta, COO, Bloomberg TV India said, “Through this show, Bloomberg TV India continues to strengthen its commitment to enrich the business news viewing experience. The channel has carved a niche for itself by catering to influencers and providing exclusive content to its viewers. The Women in Leadership series finds its viewers amongst the key opinion leaders across industries. The show also promises to be an inspiration for next-generation women, to accept challenges and succeed.“

     

    The first season of the show presented by Life Insurance Corporation of India, featured resilient women leaders like Ms. Chanda Kochhar, MD & CEO, ICICI Bank; Ms. Chitra Ramakrishna, MD & CEO of NSE; Ms. Usha Sangwan, Managing Director at Life Insurance Corporation of India; Ms. Roopa Kudva, MD & CEO, CRISL Ltd.; Ms. Shikha Sharma, MD & CEO of Axis Bank and Ms. Sminu Jindal , MD of Jindal Saw Ltd., amongst others. They shared insights on the importance of planning, taking on new challenges, need for confidence, need for more women leaders in the industry, requirement of role models for aspiring women, etc.

     

    The new season of “Women in Leadership” features the fascinating journey of some of India’s most talented women entrepreneurs where they share their trials and triumphs, and most importantly, what it takes to become a successful entrepreneur. It focuses on encouraging women entrepreneurs who are confident, believe in themselves and have enormous appetite to take on the best in the business to beat them at their own game.

     

    The second season will be telecast exclusively on Bloomberg TV India from July 2014.

     

  • Reliance Broadcast Network Ltd has announced the key appointment of Lavneesh Gupta as Chief Operating Officer for its television business. He will report to CEO, Tarun Katial

    RBNL appoints Lavneesh Gupta as COO for TV biz

    By A Correspondent

     

    Lavneesh Gupta

    Reliance Broadcast Network Ltd (RBNL) has announced the key appointment of Lavneesh Gupta as Chief Operating Officer for its television business. Mr Gupta will be responsible for building on consumer insights to create robust content and marketing strategies and drive channel performance, as per a communiqué. He will report to Tarun Katial, CEO of Reliance Broadcast Network.

     

    Commenting on his appointment, Mr Katial said, “Lavneesh’s vast experience and in-depth market understanding makes him an asset to the organization. We are happy to have him on board and are confident of him leading the television business through the next growth phase.”

     

    On his appointment at Reliance Broadcast Network Ltd, Mr Gupta said, “RBNL is among India’s most vibrantly growing organizations and I am excited about my new role here. The company has an exceptional potential for growth and I look forward to working with the team at RBNL to make this vision a reality.”

     

    An engineering graduate from IIT-BHU, Varanasi, and a postgraduate in management from SP Jain Institute Management and later trained at the Asian Institute of Management, Manila, Mr Gupta has worked across leading brands in the BFSI industry ranging from Standard Chartered Bank, ABN AMRO and Tata AIG to Max Life and IndusInd Bank.