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Tag: Kotak Bank

  • To support eye surgeries

    Kotak Bank associates with Vision Foundation of India

    By Our Staff

     

    Kotak Private Banking has partnered with Vision Foundation of India to provide eye surgeries to visually impaired children and transform their lives, this Diwali. Through a unique initiative, Kotak Private Banking will support eye surgeries for children up to 18 years old in various cities across the country, including Hubli, Sangli, Nashik, Valsad, and Bengaluru. This initiative will enable a brighter future for the lives of young children.

     

    This initiative also covers comprehensive support through initial eye check-ups, addressing various eye conditions, including paediatric cataracts, refractive errors, amblyopia, posterior segment diseases, Retinopathy of Prematurity (ROP), and corneal opacities.

     

    Said Oisharya Das, CEO – Kotak Private Banking, Kotak Mahindra Bank Ltd: “On behalf of our clients and in alignment with our brand philosophy of ‘Live Your Purpose’, we endeavour to do our bit to transform lives of children through our ‘Light of Sight’ initiative as we celebrate Diwali in a meaningful way. We are delighted to associate with Vision Foundation of India to provide eye surgeries to underprivileged children across the country.”

     

  • The campaign captures the power of dreams and the rise of a confident India supported by the #KhwabonKaKhaata

    Kotak Bank’s new campaign

    By Our Staff

     

    Kotak Mahindra Bank (KMBL) has unveiled its latest campaign that chronicles the story of Ashok Das, a young, aspiring cricketer from one corner of the country, as he realises his ultimate dream – to showcase his talent on the world’s biggest stage. The creative agency that worked on the campaign is Cartwheel Consultancy Pvt Ltd and the media agency is Wavemaker.

     

    Said Ramakrishna (Ramki) Desiraju, Founder & Creative Director, Cartwheel Creative Consultancy: “No other sporting event has given as many Indians an opportunity to excel, earn and entertain on the global stage. It has made it possible for a player of the most modest means from the smallest of places to aspire for and achieve greatness. To lift their families several rungs up the economic ladder. This campaign captures the emotions that accompany this dizzying journey. In a way that Kotak has made its own ever since the Kona Kona Kotak campaign. Kotak continued the celebration of inclusive growth with its India Invited and Dreams Invited campaigns. The story of Ashok Das’s spectacular success at the player auction continues Kotak’s chronicling of emerging India.”