By Our Staff
Mumbai-based content studio, Supari Studios, alongside its sister companies Post Office and Keeda Media, have come together as ‘Kulfi Collective’, a modern media network that brings together talent and technology to produce meaningful content that is shaping the cultural landscape for Gen Y and Gen Z audiences.
The three verticals have now consolidated their strengths and insights from the past decade to create a parent entity known as Kulfi Collective that aims at operating and building brands and studios that function at the intersection of content, commerce and culture for an open, decentralised web 3.0.
Embarking on this new journey, Advait Gupt – Co-founder & CEO – Kulfi Collective, said:“We’ve always believed that storytelling is a powerful tool to shape culture and through Kulfi Collective, we’re on a mission to make the world (wide web) a brighter place, one awesome story at a time. We are committed to building ideas that become a part of our cultural identities and telling stories that serve as a marker of our times.”
Added Akshat Gupt – Co-founder & CCO – Kulfi Collective: “Our focus has always been to create meaningful, digital-first content for curious, passionate young audiences. With our three verticals coming together under a single umbrella, we are re-imagining the media landscape by building a community of creators who are leveraging technology to produce content that is both distinctive & relatable, across a range of formats and platforms.”