MxMIndia

Tag: Joy Chakraborty

  • They should have got some speakers from television and print too, as they need to be told what are they doing to sustain in these mediums because they are also growing, says Joy Chakraborty, CEO, TV Today

    Don’t ignore TV & print: Joy Chakraborthy

    Joy Chakraborthy, CEO, TV Today gets candid as he talks with MxM India about the quality of sessions that were held at Goafest 2012 and what the committee needs to consider for 2013.

     

    How would you rate the several sessions that were held this year at Goafest?

    It’s good to see some good speakers at the sessions this year, but I would still suggest that they should have had some sessions on media because we are talking about future technologies while we are also talking about existing technologies like television and print – that is what I found missing. It’s always good to come back to Goafest because you get to meet all your friends, interact and network with them and partake of the nostalgia. So it’s great place to network, party and go back.

     

    Is digital receiving too much of a prominence at Goafest?

    Digital is getting prominence everywhere but people should not forget that all existing mediums are going to coexist; nothing is going to replace anything. The focus should also be on television and print and they should have got some speakers from these mediums too, as they need to be told what are they doing to sustain in these mediums because they are also growing. I have already put forth these recommendations to the committee. If you see, all sponsors are from print and broadcast, so they need to make these mediums inclusive in their plans.

     

    What are your views on the awards that were held this year?

    I think the awards got a little boring towards the end. Till Media Abbys were given it was good, but once it got to digital and other verticals it became boring. A few moments at the awards were interesting like the laser presentation made by Google.

     

    What are your travel plans for Goafest 2013?

    I think it’s always good to come here but I hope they accept our recommendations. I felt a bit let down this year, as you are setting standards of Cannes, you cannot afford to have technological glitches (as it happened on the first day at the Conclave); it reflects badly on us Indians. Such issues need to be addressed better.

     

  • Mr Malhotra will be responsible for developing the brand and communication strategy for leading media brands under TVTN

    Vivek Malhotra joins TV Today as VP – Marketing

    By A Correspondent

     

    TV Today Network Limited (TVTN) has appointed Vivek Malhotra as VP, Marketing. As part of his new role, Malhotra will be responsible for developing the brand and communication strategy for leading media brands under TVTN, and will additionally be taking charge of the research and the special projects division.

     

    Mr Malhotra will be reporting to Joy Chakraborty, CEO, TVTN and is expected to play an important role in future plans envisaged by the new leadership.

     

    Joy Chakraborty said in a prepared statement: “As the pioneers of news broadcast inIndia, TVTN products have consistently been breaking new ground across verticals. With Vivek’s understanding of the news category, we look forward to communicating this even better and achieving a serious resonance for each of our media brands. His complementary understanding of research and communication should help us create a superlative viewer and advertiser experience”

     

    Before joining TVTN, Mr Malhotra has a brief stint with BigFM as the head of marketing. Prior to that he served as the Senior Vice-president – Marketing, PR & Research at Bloomberg UTV where he set up the marketing division and held the portfolio since the channel was launched. He also oversaw the distribution and co-ordination at the business news channel.

     

    Mr Malhotra’s earlier stint was with Star News Network, where he headed the trade engagement and the research unit. He also acquired experience around regional products like Star Majha. He was also instrumental in evolving within TV18, an independent resource centre of creative solutions and media research which he later led as a national intelligence unit called ‘The Edge’.

     

  • Zee Entertainment executive director (revenue and niche channels) is reported to have put in his papers to take on G Krishnan's roles as TV Today Network CEO

    First (and only) on MxMIndia: Aroon Purie informs senior execs of Joy Chakraborthy’s appointment as CEO of TVTN

    By A Correspondent

     

    Joy ChakraborthyIt’s now confirmed. Mr Joy Chakraborthy, Zee’s executive director (revenue and niche channels) and a veteran media industry professional, will be the new CEO of the TV Today Network. Mr Chakraborthy takes charge of the position left vacant due to the resignation of Mr G Krishnan early last month.

    MxMIndia broke the story on Saturday, October 22 evening even as many senior executives in both media conglomerates were unaware of the development.

    On Monday evening, TV Today Network chairman and managing director Aroon Purie met senior executives of the company and announced the move. Earlier in the day, Zee Entertainment Enterprises Limited officially announced that Mr Joy Chakraborthy has stepped down after a stint of six-and-a half years, to explore new vistas. Along with heading the media sales, Mr Chakraborthy was also the business unit head of niche channels which includes Zee Khana Khazana, Zee Café, Zee Studio, Zee Trendz, ETC and Zing, a communiqué said. At the time of writing, there was no written communication from TV Today on Mr Chakraborty’s appointment.

    Mr Punit Goenka, MD & CEO, Zee Entertainment Enterprises Limited (Zee) said, “I have accepted his resignation with a heavy heart. He did lead a strong team at Zee that will continue to be part of our family. The entire Zee family wishes Joy all the success in his new endeavors.”

    Speaking on his tenure at Zee, Mr Chakraborthy said, “My journey for the past six-and-a-half years has indeed been extremely rewarding and fruitful, which I shall cherish. I am thankful to Zee for giving me the opportunity to explore and broaden my experience in diversified functions. Now as I step out to expand my horizons within the media industry and take a leap of faith to venture into a world beyond Zee, I wish Zee – Chairman, Punit as well as my colleagues – the very best. Since I will be at Zee for some time, I will indeed be ensuring a smooth transition of all my portfolios.”

    ZEE will be announcing the appointment of a successor for this position in the near future.

    Information courtesy Zee corporate site: Over and above Zee, Mr Chakraborthy has rich experience of 15 years in strategic media sales across media organization like The Times of India Group and Star Network. His academic armory includes graduation from National Defence Academy, Masters in Marketing Management from NMIMS and, more recently, the Advanced Management Programme from the Harvard Business School.