Tag: John Chacko

  • IAA 45th World Congress in Penang from March 6 to 8

    By Our Staff

     

    The International Advertising Association (IAA) has unveiled the forthcoming 45th IAA World Congress, to be held in Penang, Malaysia, from March 6 to 8, 2024.

     

    Said John Chacko, President, IAA Malaysia and Chairman of the 45th IAA World Congress, Penang: “The convergence of social, economic and climate issues, along with rapid technological advancements has created a new reality for businesses to navigate. Equally, social issues such as inequality, diversity and inclusion have gained significant attention with customers and the workforce demanding more ethical practices all around. All these issues would be discussed and debated by senior global experts in Penang. And Penang itself is a wonderful confluence of diversity, heritage, and culture.”

     

    Added Pradeep Dwivedi, Group CEO, Eros Media World PLC and IAA Global Vice President & Area Director, APAC Region: “The Indian media, advertising and marketing talents are making big waves globally in creative excellence, impact, and effectiveness. The IAA World Congress 2024 in Penang, Malaysia offers Indian delegates with the perfect blend of learning and sharing same with the worldwide community of professionals. I am confident of its wide appeal and benchmark level of participation from India, coming on the back of phenomenally successful IAA World Congress previously held in Kochi, India. I am especially delighted to share that my good friend and an esteemed industry colleague, Avinash Pandey, CEO, ABP Network has been chosen as the leader of the Indian Delegation to IAA World Congress at Penang and looking forward to it. With Indians not needing visas to come to Malaysia the path has been made even easier for a good participation from India.”

     

    Said Pandey: “The 45th IAA World Congress marks a pivotal gathering, echoing the success of our 2019 Congress. It serves as a hub for innovative ideas and transformative discussions, shaping the future of our industry. We eagerly anticipate a robust Indian delegation, expecting invaluable insights and collaborations.”

     

  • IAA gets set for World Congress in in Penang

    By Our Staff

     

    The International Advertising Association (IAA) has announced the dates for its World Congress. it will be held from March 6-8, 2024 in Penang, Malaysia.

     

    Said John D Chacko, veteran marketer and corporate captain based in Malaysia and Chairman of the IAA World Congress: ”The convergence of social, economic and climate issues, along with rapid technological advancements has created a new reality for businesses to navigate. Equally, social issues such as inequality, diversity and inclusion have gained significant attention with customers and the workforce demanding more ethical practices all around. Technological advancements like AI continue to disrupt industries, bringing both opportunities and challenges. All these issues would be discussed and debated by senior global experts in Penang. And Penang itself is a wonderful confluence of diversity, heritage and culture. With Indians not needing visas to come to Malaysia the path has been made even easier for a good participation from India.”

     

    Added Avinash Pandey President IAA India Chapter,” The India Chapter has been a very special part of the global IAA firmament. It has even contributed a World President in the form of Srinivasan Swamy. The Chapter itself is arguably the most active industry association of its kind with initiatives that cover sustainability, technology and excellence in Marketing and Creativity. The IAA World Congress Kochi in 2019, of course set a benchmark for others to emulate.  We are happy to welcome John Chacko and plan out the route ahead.”