By A Correspondent
Isobar India has bagged the digital mandate for Marks & Spencer. The agency won the account following a multi-agency pitch and will now manage it from its Delhi office.

Commenting on the association, James Munson, Managing Director – Marks & Spencer said: “We look forward to working with Isobar India as our digital partners. Isobar demonstrated a well-rounded understanding of M&S and our audience, which has led to this partnership. We look forward to integrating our marketing strategies with their creative intellect on digital marketing.â€

Added Gopa Kumar, Executive Vice President, Isobar India: “We’re excited and proud that Marks & Spencer has appointed us to manage their digital duties. We are looking forward to make their digital presence stronger and create a great brand narrative as we move forward.â€