ITC Sunfeast announced its latest campaign, “Nalladhu Thedi Varum,” which translates to “Goodness comes to you.” This campaign features Tamil superstars Sneha and Simran together.
Said Ali Harris Shere, Chief Operating Officer, Biscuits & Cakes Cluster, Foods Division, ITC Ltd: “With the ‘Nalladhu Thedi Varum’ campaign, we aim to remind our consumers that sometimes the best things in life come to us, just like the Sunfeast SuperMilk Biscuits. This campaign celebrates the essence of simplicity, embodied by our product.”