By A Correspondent
Leading Hindi news channel India TV won the coveted viewers’ choice Best Hindi News Channel Award at ITA Awards ceremony held in Mumbai on Sunday.
Said Ritu Dhawan, MD and CEO, India TV said:  “India TV is all about the people of this great nation. We have achieved many milestones in the past and we continue to do so. First it was TAM now it’s BARC, we have broken all rating records. The ITA award is indeed yet another special achievement specially when the viewers have chosen us directly for the honour.”
Commenting on the feat, India TV Chairman and Editor-in-chief Mr. Rajat Sharma said, “The relentless pursuit for excellence in news gathering and delivery is at the core of our success. The team has indeed been doing a great job and I am very pleased with the effort,” adding: “The viewers must also be congratulated to have made sure that the competition feels the heat. After all this is great for the genre and benefit the viewer eventually.
Meanwhile, there is jubilation in the India TV newsroom as the ITA Award for Hindi news channels has been bagged by rival Aaj Tak for 15 consecutive years.