MxMIndia

Tag: iPad

  • The e-paper on the app, the first of its kind, allows readers across the world to read the day's newspaper on their iPad just the way they would read a printed copy.

    The Indian Express, now on iPad

    By Akash Raha

     

    The Indian Express has launched its app for the iPad, allowing readers to read the e-paper on the Apple handheld. Within days of its launch, it was among the top ten free applications on the Apple iStore on Monday. The reader-friendly app has much more than the regular newspaper app – it also has the day’s e-paper, an electronic version of the print edition.

     

    “There’s a growing need, across the world, for news and analysis from India that’s insightful, credible, and trustworthy. That’s what the Express is all about,” said Shekhar Gupta, Editor-in-Chief, The Indian Express. “And we are committed to delivering this content to readers wherever they are, whatever device they use. The Indian Express iPad app is the logical next step after our print, web, mobile and Kindle editions.”

     

    The e-paper on the app, the first of its kind, allows readers across the world to read the day’s newspaper on their iPad just the way they would read a printed copy. The e-paper has pages and sections of the paper’s different editions. There is a dedicated photo section that carries swiftly downloadable pictures of the day.

     

    Launched by the Express Group’s online division, the app is free. The app also allows readers to browse through live news stories and articles from The Indian Express’s web site too (www.indianexpress.com.) It includes dedicated sections on business, sports, fashion, editorials, opinion pieces and a photogallery.

     

    The app integrates easy sharing of content on social networking platforms such as Facebook and Twitter. Readers could also forward links of articles they like to their friends through e-mail besides and save the articles for subsequent reading. An app user guide has been put up on the newspaper’s website, too.

  • Web18's news portal, IBNLive.com, launched its latest app on the iPad, offering 360-degree news coverage, in just a tap. Within just a day, the app raced to occupy the No 1 slot for all Indian apps.

    News on ‘tap’ from IBNLive

    By A Correspondent

     

    Web18’s news portal, IBNLive.com, launched its latest app on the iPad, offering 360-degree news coverage in just a tap. Within just a day, the app raced to occupy the No 1 slot for all Indian apps.

     

    The IBNLive app, which is available as a free download on the iTunes store, now gives the user instant access to the entire gamut of news from the world of politics, business, sports, entertainment and technology, on the iPad platform, taking the user experience to a completely new level. This in-depth coverage is augmented with live TV, real-time coverage, blogs, photo galleries and videos on demand.

     

    Commenting on the offering, Mr Lakshmi Narasimhan, CEO, Web18 said, “The response of the IBNLive mobile app across all smartphone platforms was incredible and now, we have just taken news consumption to a new level with the IBNLive app for the iPad. This has been vindicated by the fantastic reviews and the app reaching the top slot in the iTunes store within just a day of its launch.”

     

    Speaking on the product, Mr Arunava Sinha, Head – IBNLive.com and Cricketnext.com, said, “The IBNLive iPad app was envisaged as a revolutionary offering to give our users the power to access News, on just a TAP. An array of unique features like integrated newsreading, newswatching and newsviewing; Live TV; and Cricket scores; apart from a host of other exciting features makes sure that we keep people informed even while on the move.”

  • Star Plus has announced the launch of its app for the iPhone and iPad, becoming India’s first GEC to make an entry into the iPad/ iPhone app store.

    Star Plus launches iPhone & iPad app

    By A Correspondent

    Star Plus has announced the launch of its app for the iPhone and iPad, becoming India’s first GEC to make an entry into the iPad/ iPhone app store in India and over 120 countries around the world. This initiative will make entertainment content available on the go.

    With iPhone sales topping 100 million and over 25 million iPads already sold, the Star Plus App is an enriching addition to viewers, who can download the app on to their devices from the iTunes App store.

    Mr Sanjay Gupta, COO of Star India, said, “We have always provided our growing viewers with discerning content using cutting-edge technologies. Our entry into the iPad, iPhone App store will enable our upwardly mobile viewers to watch their best loved programmes on the iPhone and iPad wherever they are and whenever they want to.”

    Mr Lalit Bhagia, VP Digital of Star India, added, “The iPhone and iPad devices have changed the way people consume content globally. With the Star Plus app discerning viewers will now have access to the best entertainment content available on their personal iPhones and iPads.”

    The app offers features like, live TV, catch-up of missed episodes of the last two days, and updates/news from Star Plus current and upcoming shows. A unique, built-in interactive feature also allows users to connect with their favourite Star Plus characters through audio blogs and pictures.

    The application has been launched in India and in over 120 countries around the world. The app also offers unique interface which enable users to browse content either by the show or by the characters.

    The launch of the application comes soon after Star India announced global same-day telecast of its flagship GEC brand in India, Star Plus, with English subtitles. Star has been leading the industry in bringing to viewers new and innovative products including Asli HD that is shot, recorded and edited in HD and mixed for 5.1 Dolby surround sound.