MxMIndia

Tag: IIFL Securities

  • Aims to add 10 million customers in 3 years

    IIFL Securities hires new CMO

    By Our Staff

    Manav Verma
    Manav Verma

    IIFL Securities has announced the appointment of Manav Verma as its Chief Marketing Officer and aims to add over 1 crore customers in three years through rapid digital marketing outreach.

    Said Sandeep Bhardwaj, CEO, Retail, IIFL Securities: “Manav works at the nexus of Digital Products, Technology and Marketing to help the company achieve its strategic business objectives. He would help us acquire over one crore customers over a period of three years and sustain our leadership position.” IIFL Securities is adding some key roles to its digital, sales and marketing teams to bolster its digital transformation.”

     

     

  • The campaign is live on leading business channels such as CNBC TV18, CNBC Awaaz, CNBC Bajar and ET NOW

    IIFL runs #StayHomeStaySafe #StayInvested TV campaign

    By A Correspondent

     

    IIFL Securities has launched a new campaign #StayHomeStaySafe #StayInvested with #IIFLMarkets App as it sees massive traction on its account opening and trading requests through the mobile app. More than half of IIFL customers trade through IIFLMarkets App and the numbers are rising significantly since March as lockdown is implemented to fight Covid-19.

     

    The campaign is live on leading business channels such as CNBC TV18, CNBC Awaaz, CNBC Bajar and ET Now.

     

    Speaking about the app and the campaign, R Venkataraman, MD of IIFL Securities said: “IIFL Markets App is the most popular stock trading app in the country which gives free access to NSE, BSE, MCX, and NCDEX, including comprehensive access to even Guest Users. The app is packed with in-depth analysis, top of the line charts, charting tools, expert research, livestock prices, market watch, and many more features. This TVC highlights how this ‘small, little app’ packs everything that an investor needs to know or do for stock trading.”