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Tag: Hiveminds Innovative Market Solutions

  • To drive digital growth and strategy

    HiveMinds hires Aayush Arora as VP in Delhi

    By Our Staff

     

    Aayush Arora
    Aayush Arora

    Hiveminds Innovative Market Solutions, a unit of Madison World, has hired Aayush Arora as Vice President – Client Success, at Gurugram.

     

    Said Jyothirmayee JT, Founder & CEO of HiveMinds: “We’ve been fortunate to add many large clients from Delhi/NCR in our portfolio over the last 1 year. Aayush’s deep digital understanding along with his experience in managing clients over the years, will help us in delighting our clients with innovation and account success.”

     

    Added Sam Balsara, Chairman and Managing Director, Madison World: “Delhi remains a key focus region for us. We’re reinstating our commitment to our clients by adding senior talent to drive digital growth and strategy. Following the recent return of Shobhit Gaur to Madison Digital in Delhi NCR, we are now adding Aayush to HiveMinds Delhi NCR to further strengthen our team capabilities in the region to exceed the demanding expectations of our growing client list.”

     

  • To create safe space to invest

    HiveMinds wins digital marketing mandate for Kuvera

    By Our Staff

     

    HiveMinds Innovative Market Solutions, the digital marketing specialist of Madison World ,has won the digital marketing mandate for Kuvera, an investment platform.

     

    Said Gaurav Rastogi, Founder and CEO, Kuvera: “At Kuvera we are creating a safe space to invest for every Indian. We believe that HiveMinds’ category understanding and strategy can really drive the next phase of our growth.”

     

    Added Jyothirmayee JT, Founder & CEO of HiveMinds, “Digital investment platforms are driving a sea change in the way Indians invest. Kuvera is riding this wave through product innovation, an agile platform and customer onboarding at scale. We’re happy to be associated with the team and look forward to creating new benchmarks in growth together.”

     

  • To manage paid marketing portfolio

    HiveMinds wins digital mandate for Max Life Insurance

    By Our Staff

     

    Hiveminds Innovative Market solutions, the digital specialist arm of Madison World, won the digital mandate to manage Max Life Insurance’s paid marketing portfolio. As per the agreement, HiveMinds will be responsible for carrying out digital marketing activities across all publishers and platforms for Max Life Insurance including Google, Facebook, Taboola, Outbrain amongst others. This will in turn enable new customer acquisition for Max Life Insurance.

     

    Said Aditya Satpute, Corporate Vice President – Ecommerce & Digital Marketing, Max Life: “Today’s consumers are evolved and very digital-savvy, so the success of insurance companies is increasingly dependent upon their ability to innovate and engage with customers on digital platforms. We are pleased to partner with HiveMinds in the next phase of our digital growth, where they will manage the entire paid marketing portfolio for the e-commerce business.”

     

    Commenting on the win, Jyothrimayee J T, Founder & CEO, HiveMinds added: “We are proud of winning this highly contested mandate. There is a massive transformation happening in the Insurance sector powered by digital expansion. Bringing the right digital integrations and innovation will be key to our success.”

     

  • Appoints Mohit Grover to lead business

    HiveMinds expands in Delhi-NCR

    By Our Staff

     

    Madison World’s Hiveminds Innovative Market Solutions has opened an office in Gurugram, announcing a formal expansion in Delhi-NCR. The company is headquartered in Bengaluru with a team of 200 people spread across Bengaluru, Mumbai and NCR. To head its north branch, Hiveminds has hired Mohit Grover.

     

    Said Jyothirmayee JT, Founder & CEO of HiveMinds: “As digital transformation takes focus for all businesses, I am delighted to bring in a leader with high ownership & entrepreneurial spirit as our Delhi branch head to ride this wave. With the growing client roster, we feel that a senior team based in the region will be better placed to engage at the strategic level and contribute to overall growth for our clients. We are hiring!”

     

    Added Sam Balsara, Chairman, Madison World: “With offices opening up gradually, the demand for on-site teams is also coming back. With Mohit at the helm, we’re now poised to expand our presence in North India to attract new clients and service the existing clients better.”