MxMIndia

Tag: Havmor

  • The agency will also be taking care of digital innovations, content creation and consumer engagement

    Havmor ropes in Windchimes as digital agency

    By A Correspondent

     

    Havmor ropes in Windchimes as its digital agency. The agency will be responsible for managing a 360-degree digital marketing and strategy for the brand which will include the entire social media marketing, handling websites and managing its online reputation. The agency will also be taking care of digital innovations, content creation and consumer engagement.

     

    Said Nimesh Shah, Head Maven, Windchimes Communications: “We are thrilled to step in as a digital agency partner for the brand Havmor. Our analytical and strategic understanding of digital audience and consumer behavior will drive the desired business results. We are confident that our association will help the brand gain a strong digital footprint and strengthen its digital presence.”

     

    Added Shekhar Agarwal, Marketing Head, Havmor: “We are pleased to join hands with Windchimes Communications and looking forward to our association. With the help of their expertise, we are aiming to reach and engage with the relevant set of audiences, creating more brand awareness, increasing visibility and taking the brand to the next level.”

     

     

  • Conceptualised by Sideways, the film sources home videos keeping emotions raw and simple

    Havmor sources home videos for new campaign

    By A Correspondent

     

    Havmor icecream has unveiled a digital campaign titled  ‘Sabse pehle kya karega?’ focusing on what consumers really wants the moment life gets back to normal. Conceptualised by Sideways, the film sources home videos keeping emotions raw and simple.

     

    Said Anindya Dutta, MD – Havmor Ice Cream: “We feel this brand film will specifically help in strengthening our bond further with consumers, many of whom have been waiting to eat their favorite Havmor Ice Cream. We are confident that ice cream consumption will pick up and we are already seeing green shoots.”

     

    Added Abhijit Avasthi, Founder – Sideways: “Havmor is a brand that promises unlocking joy in ordinary moments. Under the given circumstances just the thought of getting back to a semblance of normalcy is a source of joy for most of us. And that’s what we have tried to capture using a nice hummable track.”