Tag: Harshad Hardikar

  • Publicis iStrat + Indigo Consulting = Indigo iStrat

    By A Correspondent

     

    Leo Burnett India has announced the merger of Publicis iStrat with Indigo Consulting. The Delhi-headquartered iStrat will be rebranded Indigo iStrat and will continue to operate out of Delhi.

     

    Established in the year 2000, Indigo Consulting became a part of Leo Burnett (Publicis Groupe) in 2012. It  Based in New Delhi and Gurgaon, iStrat was cofounded by Navneet Sahni and Sonya Sahni in 2003 and provides solutions across all digital touch points. The merged entity, Indigo iStrat will encompass a combined strength of over 300 employees across India and will have capabilities across user experience, technology, creative and strategy. The merged entity will partner with all Publicis Communications companies in India including Leo Burnett, Publicis Ambience, L&K Saatchi & Saatchi, MSLGroup, Orchard Advertising and Publicis Capital.

     

    Harshad Hardikar, Chief Operating Officer at Indigo Consulting will lead the merged entity. Navneet Sahni and Sonya Sahni, cofounders of iStrat, will work closely with Harshad Hardikar to grow this business in Delhi.

     

    Commenting on this merger, Saurabh Varma, Chief Executive Officer, Leo Burnett South Asia said, “We wanted to create a digital powerhouse in India. Indigo Consulting is already a Centre of Excellence for us across the region and the merged entity will give clients access to the finest digital offering in the country. Our focus remains building deep expertise across disciplines and integrating our services to solve our client’s problems. Harshad Hardikar will lead this combined entity and Navneet and Sonya will partner him in growing our business in Delhi. The combined entity with more than 300 specialists makes Indigo Consulting a compelling proposition for our clients.”

     

  • Indigo Consulting appoints Navin Kansal as NCD

    By A Correspondent

     

    Navin Kansal

    Close on the heels of the announcement of Nikhil Shahane as Vice President – Mobile and International Business and Mahesh Patil as Chief Technology Officer comes another significant appointment that of Navin Kansal as National Creative Director. The move marks an important phase in the digital agency’s journey of growth where the endeavour is to ensure seamless integration of creativity and technology.

     

     

    RajDeepak Das

    Welcoming Navin on board, RajDeepak Das, Chief Creative Officer, Leo Burnett India, said, “Navin is a creative genius when it comes to digital and he happens to join us at a right time when we are looking to fast-track Indigo’s growth as a full-service digital agency and a technology hub for clients. Navin’s experience of creating exemplary work on many brands reflects his ability to make an idea look great across digital platforms. His passion for innovation will drive the change brands need, thus helping to take the quality of our offering notches higher!”

     

     

    Harshad Hardikar

    Harshad Hardikar, COO, Indigo Consulting, added, “Navin and I have worked together in the past and I am fully convinced about his great ability to think big brand ideas that can create magic for brands, using digital media. This is the most critical position we were waiting to fill-in for some time. I’m sure that Navin’s creative acumen coupled with his leadership skills will take Indigo’s creative reputation to new heights.”

     

  • Harshad Hardikar returns to OgilvyOne

    Harshad Hardikar

    By A Correspondent

     

    Harshad Hardikar has returned to Ogilvy after working for one year at rediff.com. At rediff.com, he was responsible for Rediffshopping. Prior to that Mr Hardikar was with OgilvyOne for 4 years as its Mumbai Head.

     

    A postgraduate from MET IMS, Mumbai, Harshad has over fifteen years experience in CRM/Loyalty, working with Select Direct, iContract, ICICI Bank and OgilvyOne. He launched India’s first coalition loyalty programme called iMint (now Payback).

    Harshad Hardikar, Senior Vice President, Ecommerce & CRM Practice, OgilvyOne India said: “I am glad to be back at OgilvyOne. We are witnessing unprecedented growth for e-commerce and ECRM in India. Our clients are actively looking for solutions to sell online as a cost efficient revenue stream.  My mandate at OgilvyOne is to lead this practice nationally and manage our clients Ecommerce/CRM needs end to end.”

     

    Kunal Jeswani, President, OgilvyOne India said: “The best service we can do for our clients is to bring in talent that can make a difference to their business. Harshad represents just that, the best available talent in CRM and e-commerce. Someone who understands the intricacies of digital relationship marketing and can use it to demonstrate a real impact on our clients businesses.”