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Tag: Haldiram Snacks

  • Expects to work hand-in-hand with its marketing goals

    Haldiram Snacks starts search for a creative agency

    By Our Staff

     

    Haldiram Snacks has embarked on a search for a creative agency. It is welcoming pitches from creative agencies in its first-ever such move. The F&B leader is looking to onboard an agency that works hand-in-hand with its marketing goals.

     

    Said Divya Batra, Head of Marketing, Haldiram Snacks: “We are excited to open pitching from creative partners until we zero down on one that suits our needs the best. Whether you’re a global agency or a boutique one, share your vision for the heritage brand with us, in a brief way. The agency will be working closely with Batra to achieve marketing targets and increase visibility in alignment with the brand’s larger vision.”

     

  • To focus on scaling up marketing efforts

    Haldiram Snacks appoints Divya Batra as Head of Marketing

    By Our Staff

     

    Haldiram Snacks Pvt Ltd has onboarded Divya Batra as its head of marketing. Batra will focus on scaling up marketing efforts and launching new categories at Haldiram in her new role.

     

    Said Batra: “I am excited to start this new journey in my career. I am glad to be able to bring over 15 years of experience in strategising, planning, executing new product launches with consumer insights and driving up sales through online & offline brand campaigns, in store activations & consumer engagement programmes. Haldiram is a heritage brand in the F&B industry, and I am thrilled to lead its marketing strategy and operations,”