By Our Staff
Gurugram-based technology services group Gridlogic, with interests in gaming, data management and business transformation, has announced the onboarding of London-based design agency Fabrik Brands to drive its rebranding initiatives in order to position the group as a leading gaming technology firm.
Explaining the significance of the new logo and the partnership, Pariekshit Maadishetti, Managing Director, Gridlogic said: “As one of the fastest growing gaming technology groups in the country, our new identity and digital presence will complement the growth of our business and position us as the leading entity from India building solutions for the world. In this endeavour, we are pleased to partner London-based leading design agency Fabrik Brands to provide us a new identity and offer a representation of our future growth”.
Added Steve Harvey, Director, Fabrik Brands: “Gridlogic is a fast growing organisation and the new logo design aims to capture an organisation that never stands still. This is echoed through modern typography, where an arrow shape, hidden in the ‘G’ of the name, suggests clear direction and upwards growth. The colour red was chosen to express confidence while capturing the company’s passion, strength and energy, a potent combination that provides an inspirational platform for the company’s future.”