Tag: Govind Shahi

  • Viacom18 launches Colors Gujarati in UK

    By Our Staff

     

    Viacom18 Media has launched its regional entertainment channel, Colors Gujarati, in UK. IndiaCast Media Distribution, jointly owned by TV18 and Viacom18, has partnered with Sky and Virgin Media for the channel launch.

     

    Currently, the network offers flagship GEC Colors along with the premium entertainment channel Colors Rishtey and the movie channel Colors Cineplex in UK. The channel will bring the best of Gujarati content all through the week along with movie premieres every Sunday at 7pm.

     

    Said Faisal Mahomed, Director, BT Media and Broadcast: “As a leading provider of media services in the UK, BT Media and Broadcast is at the forefront of broadcast innovation. With a successful partner track record, we’re pleased to continue to help Viacom18 capture larger UK audiences through our cutting-edge technology, and as always, we look forward to supporting Viacom18 with their growth plans – both in the UK and internationally.”

     

    Added Govind Shahi, Executive VP – International Business, IndiaCast: “We have a large Gujarati speaking population in UK and they have made their presence felt in the social and cultural fabric of the country. But currently, there is no single Gujarati channel in UK even though there are various TV channels for Punjabi, Urdu, Bangla and other regional language audiences. The launch of COLORS Gujarati will fulfil this need-gap in the UK. The channel will constitute of best-in-class Gujarati content from our hugely popular India library – including fiction, non-fiction series and movies”. With this launch on both Sky and Virgin, Colors Gujarati will reach out to a vast majority of subscribers who can sample and enjoy quality content in sync with their strong socio-cultural identity.”

     

  • IndiaCast restructures its revenue leadership team

    By A Correspondent

     

    IndiaCast has announced an organiational rejig of its revenue management structure.

     

    Amit Arora, who steered the domestic business for IndiaCast over the years, has been elevated as President, India Affiliate Business.  Additionally, he will also drive the South Asia business along with linear distribution with telcos.

     

    Govind Shahi, will now take over the mandate of heading the International Business for IndiaCast. As the International Business Head, Shahi will oversee and drive business and revenues across functions and regions. All regional and vertical heads would report to Shahi.

     

    Sachin Gokhale, previously responsible for nurturing and developing and rapidly growing the Middle East and Africa region will now assume the new role of heading the Americas’ Business. Gokhale would be responsible for expansion and growth of business to new markets in the Americas and dialing up various digital initiatives in the region.

     

    And lastly, Debkumar Dasgupta, who continues to grow the global syndication business, will take on the added responsibility of heading the Middle East and Africa region.

     

    Anuj Gandhi

    Commenting on the organisational restructuring, Anuj Gandhi, Group CEO, IndiaCast said: “As technology opens up newer viewing platforms and content evolves in both duration and variation, the business of distribution and syndication of content is evolving rapidly – in terms of new markets and new avenues of showcase, thereby ensuring that monetization opportunities are scaling up beyond traditional markets and platforms. This organisational rejig allows us to leverage the existing capabilities and strengths of our leaders and their teams in growing revenues and to explore new opportunities across various technologies and markets globally”.

     

    Both Amit Arora and Govind Shahi will continue to report into Anuj Gandhi, Group CEO, IndiaCast.

  • IndiaCast recasts international team

     

     

    IndiaCast has announced an organisational rejig of its international team. With this move, IndiaCast has emphasised its focus on alternative revenue sources such as digital and live events in its International business.

     

    The role of Govind Shahi has been expanded as the Business Head for Europe, Americas, APAC & Outbound Sales. The functional heads of the above-mentioned regions will now report to him directly.

     

    Sachin Gokhale will now assume the role of Heading the Corporate Strategy, Operations for International business and will continue to oversee the Middle East & Africa region. He will also take charge of VOOT’s (Viacom18 digital initiative) International expansion into the overseas markets.

     

    Debkumar Dasgupta continues to Head the Syndication, New Media / Digital licensing businesses. In addition to the same he will also oversee the South Asia linear business.

     

    All the business heads will report into Anuj Gandhi, Group CEO, IndiaCast.

     

    Commenting on the restructuring, Gandhi said: “We are at the cusp of a big change in our industry with alternate sources of growth emerging in terms of the technology and business models globally. Keeping in mind the ever-changing landscape, It is important for us to have a structure which is agile, empowers business heads to challenge the given and capitalise on opportunities. I am confident that with this exciting structural change coupled with our bold growth agenda will help us excel in our business ambitions.”