Scarecrow M&C Saatchi adds Gopal Snacks to its FMCG Clientele. The full service creative duties of the brand will be handled by the agency’s Mumbai office.
Since its inception 14 years ago, Scarecrow has managed over 150+ brands, representing a diverse range of businesses. Being a full service agency it caters to some of India’s biggest brands and conglomerates like Reliance, Viacom, Zee, BJP and Sony Network handling their flagship brands like Reliance Jewels, Nickelodeon, Zee Zest, and Sony Sports Network to name a few.
Manish Bhatt, Founder Director, Scarecrow M&C Saatchi said, “Gujarat is a goldmine of entrepreneurship and breeding ground for great brands. Success story of a visionary family with first generation & second generation entrepreneurs is fascinating as other such business families from Gujarat. At Scarecrow, we have worked for such great brands that emerged from Gujarat like Reliance, Wagh Bakri, Rasna, Varuna Pumps, Vasu Healthcare and more, and walked along on a growth journey with some. Gopal Snacks is one such brand – Not just Scarecrow but I am personally also looking forward to contribute in its growth journey. Fingers crossed.”
Commenting on a partnership, Raj Hadvani, Wholetime Director & CEO, Gopal Snack Limited added: “In the highly competitive and impulse buying snacking category, we believe that Gopal Snacks has the potential to cater every consumer across India and globe with our unique taste and quality. We are glad to have Scarecrow M&C Saatchi onboard as our strategic and creative partner. Their competency in understanding brand, contemporary strategising and storytelling makes them perfect growth partners.”