By Our Staff
#Arm Worldwide, a marketing & communication consulting company, has been appointed digital agency of record (AOR) for GoBolt, a tech logistics startup. Through the mandate, #Arm Worldwide will handle the complete digital portfolio as well as the company’s Automation and Software Transformation, UI/UX design, Web Application, CMS development, and Search Engine Optimization.
Talking about the association, Abhishek Punia, Co-Founder and CEO, #armCommerce said: “Logistics sector mostly worked in tandem with many industries like CPG, FMCG, retail, pharma, and hence, focus to upgrade technology or digital transformation always had a last preference. With the pandemic, businesses were hit by various adversities and digital became the way forward. While most of the transformation was carried out on the many sides of the business, GoBOLT is the leader who grabbed the opportunity to reform the logistics sector via Digital. We are glad to be partnering with GoBOLT to improve the technology at their site, getting them better visibility, and brand presence in different markets via digital media.”