The eighth edition of the North East 3×3 Basketball Challenge has announced its partnership with Glocal Slam Dunk Communications as the official Public Relations agency for the upcoming tournament, scheduled for March 1 and 2, 2024. Organised by Touchline Basketball, in collaboration with the Meghalaya AIDS Control Society, the sporting event is endorsed by FIBA 3X3, the world body of 3×3 Basketball and the Meghalaya Basketball Association.
Talking about the same Akilesh Subramanian, CEO of Glocal Slam Dunk Communications said: “We are honoured to be entrusted with the role of official PR partners for the 8th edition of the North East 3×3 Basketball Challenge. This event is a beacon for basketball enthusiasts in the region, and we are committed to leveraging our expertise to elevate its prominence. Apart from growing the sport, what attracted us towards the project was the organizers were using the power of sport to drive positive change in the community.”
Added Andrew Suting of Touchline Basketball: “We believe that Glocal Slam Dunk Communications expertise in producing compelling content will play a vital role in our mission to reach a wider audience.”