By Our Staff
Fibe (formerly EarlySalary) consumer lending app has partnered with Bajaj Allianz General Insurance Company to launch “Freedom from Fraud” campaign. This campaign represents a significant stride for the brand in its mission to educate customers on the nuances of online safety, shedding light on prevalent forms of cyber fraud and providing insights on safeguarding themselves.
Commenting on this campaign, Sudesh Shetty Founding Member and Director of Marketing of Fibe said: “The campaign ‘Freedom from Fraud’ highlights our dedication to offering a complete secured solution. we wanted to also use this as an opportunity to introduce a new product, Cyber Insurance with Bajaj Allianz General Insurance Company It is an initiative for all our customers and to help them educate about typical digital scams. We are also providing them with the resources they need to keep them safe in the modern digital environment.”
Added Akshay Mehrotra CEO and Co-founder of Fibe: “We are unwavering in our commitment to safeguarding our customers’ financial well-being. Our ‘Freedom from Fraud’ campaign stands as a testament to this dedication. In a world increasingly challenged by cyber threats, we have taken proactive steps to empower customers with the knowledge and tools needed to protect themselves from fraud. Our partnership with Bajaj Allianz General Insurance Company along with this campaign not only signifies our relentless pursuit of security but also our profound belief in the importance of financial freedom. We aim to build a safer, more secure digital landscape for our customers in the future.”