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Tag: ET Medialabs

  • SoulTree is an Indian ayurvedic beauty and wellness brand

    ETML wins digital mandate for SoulTree

    By Our Staff

     

    ETML, short for ET Medialabs, the advertising and analytics company based in New Delhi NCR and that has nothing to do with ET (as in The Economic Times)  has bagged the digital mandate for SoulTree, an Indian ayurvedic beauty and wellness brand. ETML, notes a communique, will be responsible to help the brand by providing high-end performance marketing services through this partnership, with an aim to serve larger business objectives.

     

    Commenting on the win, Raghav Kansal, Founder & CEO of ETML, said, “We are excited to announce our partnership with SoulTree. With the help of our strong Growth Advertising & Analytics acumen, our primary focus will be on delivering sustainable business growth through innovative campaigns in the paid digital space. We intend to play a vital role in the brand’s journey in achieving sustainable business growth.”

     

    Adding on to this, Jatin Mahani, Brand Lead, SoulTree, said, “We are confident that our partnership with ETML will help us achieve our

     

    business objectives, and accelerate our digital growth. Having an experienced partner like ETML would help us leverage the power of Growth advertising. They stand out for their distinctive data-driven approach, and we anticipate that they will be crucial in assessing and personalising the need of our brand and business to provide the desired results”

     

  • To generate more leads through this association

    ET Medialabs wins marketing mandate for Drip Capital

    By Our Staff

     

    ET Medialabs, at performance marketing and analytics company (not to be confused with Economic Times, has announced its latest collaboration with Drip capital, a California-and India-based fintech company focused on solving the working capital problem for SME exporters using technology. ET MediaLabs will help Drip Capital generate more leads through this association by providing focused, functional performance marketing services to achieve sustainable growth for the brand.

     

    Said Raghav Kansal, CEO of ET MediaLabs: “We are thrilled to have partnered with Drip Capital in helping them ramp up their customer base through performance marketing campaigns with an aim to drive lead generation, especially SQL (Sales Qualified Leads). Both the companies will work together in order to scale the brand to newer heights. Our partnership with Drip Capital will help us further our mission of helping companies achieve their goal of sustainable growth.”

     

    Added Pushkar Mukewar, Co-founder and CEO, Drip Capital: “The entire ecosystem is now turning towards growth marketing to generate more leads. We are thrilled to associate with ET Medialabs for our performance marketing requirements. The company works with high-end businesses and offers excellent performance marketing services to its clients. I believe this association would help us reach our TG efficiently.”

     

  • To drive growth by offering high-end performance marketing services to the brand

    ET MediaLabs bags digital mandate for Shadowfax

    By Our Staff

     

    ET MediaLabs, the performance marketing and analytics company, has announced partnering with Shadowfax Technologies, the on-demand food delivery platform that helps businesses outsource last-mile activities. Via this association, ET MediaLabs will be driving growth by offering high-end performance marketing services to the brand.

     

    Said Raghav Kansal, Founder & CEO, ET MediaLabs: “We are thrilled to announce our collaboration with Shadowfax. It is swiftly becoming one of the most trusted businesses, offering its consumers quick delivery services. Our objective for Shadowfax is to keep growth at the center of our approach and put our efforts in helping the brand scale by getting quality installs and users in order to grow its consumer base. The app has been positively welcomed by millions of users, and by using the right approach via performance campaigns, we will be able to assist them in scaling up. We are proud of our ability to give value to our associated companies, and we are thrilled to be doing so with our newest collaboration.”

     

    Added Ishan Parmar, Associate Director, Shadowfax: “Our organisation is well-known for providing quick and simple delivery services. We have experienced growth in terms of achieving a decent rate in the category. However, we plan to collaborate with ET Medialabs to unleash the power of performance marketing and scale up by getting quality users and directing them into our funnel. Associating with ET MediaLabs is an exciting chance as the company is well-known in the industry for providing high-end performance marketing services.”

     

     

  • Note: ET Medialabs has nothing to do with Economic Times

    Forest Essentials awards digital mandate to ET Medialabs

    By A Correspondent

     

    Forest Essentials, the Ayurveda skincare brand, has awarded its digital mandate to ET Medialabs. ET Medialabs has nothing to do with Economic Times.

     

    In addition to performance marketing, ET Medialabs will pursue off-page and on-page SEO for its new client.

     

    Said Amitek Sinha, COO, ET Medialabs:“We expect to meet and exceed the mandate entrusted to us by Forest Essentials. ET Medialabs is one of the leading digital marketing agencies because we have deep insights about how to create brand awareness online. We also understand how to optimise spends on online marketing channels. Insights gleaned by us help create larger funnels at all levels. One of our biggest strengths is making luxury brands more robust.  In the past, we have consistently added value to luxury brands and will undoubtedly do so for our newest client”.

     

    Added Tara Antony, Senior Manager, Digital Marketing of Forest Essentials: “We are looking forward to our strategic tie-up with ET Medialabs for our Digital mandate. As luxurious Ayurvedic brand we are particular about how the brand is represented and we believe that with their experience and expertise in digital marketing, ET Medialabs will be a suitable  partner. We hope for a fruitful collaboration ahead.