Tag: Emvie Awards

  • Emvie Awards lined up for tomorrow (Mar 10)

    By Our Staff

     

    The Advertising Club is getting set for the 2022  edition of the Emvies with over 1469 entries received, which is the highest ever in the history of the event. The Emvies are scheduled to be held in Mumbai on March 10.

     

    Said Partha Sinha, President Times of India group and President of The Advertising Club: “I have always called Emvie ‘the Oscar of media award’ and over the years it has been doing justice to that reputation. The quality of work, the presentations, and the energy around the whole event are improving every year. It is a world-class platform today and is owned equally by the media, marketing, and advertising fraternities. It is a burning example of our overall theme of excellence.”

     

    Added Aditya Swamy, Chairperson, Emvie Committee: “This year we have a record number of entries and that is a reflection of the high quality of work our industry produces and it’s our privilege at the Ad Club to celebrate the best of the best at our favourite awards show – The Emvies.”

     

  • Wavemaker & HUL win big at Emvies 2022

    By Our Staff

     

    Pradeep Guha trophy for Young EMVIE Of The Year
    Pradeep Guha trophy for Young EMVIE Of The Year

    Media agency network Wavemaker pipped sibling Mindshare to be Agency of the Yeat the Emvie Awards held on Friday, March 25. The 22nd edition of the coveted Emvies happened in Mumbai with much fanfare and a full house. Hindustan Unilever was Client of the Year.

     

    The Advertising Club (TAC), this year, received 1054 entries with around 25 agencies participating. There were over 1200 professionals in attendance as 26 Gold and 51 Silver Emvie trophies being presented in addition to 42 Bronze Winners receiving recognition.

     

    Wavemaker Is The Media Agency Of The Year
    Wavemaker Is The Media Agency Of The Year

    Wavemaker with 395 points was ‘Media Agency of the Year’ and it also bagged the coveted the Grand Emvie for Mondelez India for the Cadbury Celebrations – Not Just a Cadbury Ad (Best Response to Covid 19). Mindshare with 375 points stood second and Lodestar with 160 points stood third.

     

    Hindustan Unilever Limited was declared ‘Media Client of the Year’. The Best Implementation Team of the Year award went to Wavemaker for Mondelez India Food Pvt. Ltd for Cadbury Celebrations  – Not Just a Cadbury Ad Google, the Presenting Sponsor, instituted special recognition for work done in the area of Inclusion. The campaign that backed the honour was McDonald’s  – Eatqual – One Bite Closer to Equality by DDB Mudra.   This will be a regular category in the EMVIE entry form from the next year.

     

    Hindustan Unilever Limited Is Best Media Client Of The Year
    Hindustan Unilever Limited Is Best Media Client Of The Year

    The Times of India Group instituted the Pradeep Guha trophy for the category Young Emvie of the Year.  The Pradeep Guha trophy was presented on stage by Partha Sinha, President, actor Dia Mirza, and Papia Guha wife of the Late Pradeep Guha.

     

    Said Aditya Swamy, Chairperson Of Emvie’s Organising Committee: “It is the privilege of the The Ad Club to shine the light on the best work in our industry and it is our endeavour through our award shows to inspire our community to keep raising the bar.”

     

    Added Partha Sinha, President, The Advertising Club: “It’s great to be back on the ground. The energy was infectious and the agency and clients had an excellent time celebrating the spirit of excellence. The winners were not only just best in class in India but they were of global standard. No wonder Emvies is called the Oscar of media awards.” said

     

  • Emvie 2021 awards on March 25

    By Our Staff

     

    The Advertising Club has announced its annual Emvie awards. It will be held in Mumbai on March 25, 2022.

     

    The Advertising Club received 1054 entries for Emvies this year. These entries were judged online by 189 senior media professionals across 46 categories.

     

    Based on the aggregate scores assigned by the 189 media professionals, the Emvies Committee at the Ad Club shortlisted 270 case studies that will be presented from today (Feb 14) to Thursday, 24th February, 2022 in two sessions i.e. Morning Session from 10 am to 1 pm and Afternoon Session from 2 pm to 5 pm. The Round 11 will be judged by 170 senior marketing professionals and a couple of creative directors. Given the pandemic-led circumstances it is the first time the final round judging of case study presentation will be held online.

     

    The awards is normally held in closed venues, but given the pandemic-led restrictions, it will be held in the open at the SeaSide Lawns at Hotel Taj Lands End, Bandra in Mumbai.

     

  • Wavemaker, Vodafone max Emvies 2018

     

    By A Correspondent

    It was the night of Wavemaker and its prized client Vodafone. At the 18th edition of the Emvie Awards held on on Friday, October 5 in Mumbai, GroupM agency Wavemaker and Vodafone bagged the Media Agency of the Year and Client of the Year titles respectively.

    This year 996 entries were received by The Advertising Club and 31 agencies participated in the competition. As many as 21 Gold & 36 Silver Emvie Trophies were presented while 54 Bronze Winner names rolled on the screen.

    Wavemaker with 400 points was “The Media Agency of the Year”. Mindshare India with 305 points stood second and Lodestar UM with 85 points stood third. Lodestar UM bagged the Grand Emvie for Times Of India – #Noconditionsapply: Sindoor Khela.

    The Best Implementation Team of the Year went to Lodestar UM for Samsung – Samsung NDTV Camera Partnership in Best Media Innovation – Television Category who shared it jointly with Wavemaker for Vodafone India Pvt. Ltd. – Vodafone helps reunite lost children with their parents using technology in Best Media Innovation – Ambient Media Category.

    The Advertising Club post the inputs obtained from the fraternity at the EMVIES Town Hall Meeting introduced the following categories:

    1. Best Digital Strategy

    Wavemaker bagged the SILVER for Aquaguard – We helped India drink healthy water – Pincode by Pincode.

    There was no Gold and Bronze awarded in this category.

     

    2. Best use of Emerging Technology for Media Solutions

    Wavemaker bagged the GOLD for Vodafone India Pvt. Ltd. – Vodafone helps reunite lost children with their parents using technology

    Mindshare India bagged the SILVER for Lifebuoy – Activating Infection Alert System In Rural India

    Wavemaker bagged the BRONZE for Vodafone India Pvt. Ltd. – How Vodafone inspired farmers to choose life over suicide who shared it jointly with Essence for Google Maps – How Google Maps helped consumers “Weather” the Monsoons

     

    3. Best use of Influencer Marketing for a brand

    WATConsult bagged the GOLD for Project Nanhi Kali – #PowerlessQueen

    Wavemaker bagged the SILVER for Tata Tea – Alarm Bajne Se Pehle – Jaago Re!

    Mindshare India bagged the BRONZE for Kissan – Kissan Tiffin Time Table who shared it jointly with Wavemaker for HDFC Standard Life Insurance Company Ltd. – Is youth of today “Reckless” or “Responsible”?

     

    4. Best Buying Team of the Year

    Wavemaker (Team – Ashwin Salian, Silky Seth, Shikha Saket) bagged the GOLD for Vodafone India Pvt. Ltd. in DIGITAL who shared it jointly with Mindshare India (Team – Samrat Kakkar, Vikram, Kishore, Disha, Iti Kaul, Pankaj Nagpal) for PepsiCo India.

    Mediacom Communications (Team – Rachana Monteiro, Debankur Kashyap & Hardik Senjalia) bagged the GOLD for P&G India in PRINT and they also bagged the GOLD for P&G India in TELEVISION (Team – Rachana Monteiro, Debankur Kashyap, Kalpesh Thakkar, Hardik Senjalia, Swapnil Birla, Priyanka Shrivastava, Vrushali Joshi & Amey)

    The Emvies this year saw 159 media professionals on the Round 1 Judging Panel. The newly introduced category ‘Buying Team of the Year’ was judged by 20 Specialist jury members. The Final Round judging took the shape of Case Study Presentations wherein 57 senior marketing professionals and 3 Industry Stalwarts from the Creative Agencies judged the 189 shortlisted entries.

    EMVIES 2018 AGENCY OF THE YEAR TALLY FINAL

    EMVIES 2018 Client of the year Tally final

    EMVIES 2018 RESULTS