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Tag: Disney+Hotstar

  • As Business Head for Star Plus and Star Utsav

    Sumanta Bose assumes expanded leadership role @ Star

    By Our Staff

     

    Sumanta Bose
    Sumanta Bose

    Disney Star has expanded role of Sumanta Bose, who has been appointed as the Business Head for Star Plus and Star Utsav. In a significant development, Bose has also been entrusted with the responsibility of leading the content for Disney+ Hotstar Hindi specials, further enhancing Disney Star’s position in the Indian entertainment industry. This strategic move comes as Kevin Vaz, former head of network entertainment channels, decides to pursue an exciting opportunity outside Disney Star. The organizational changes have paved the way for the next generation of leaders to step up and take on larger roles within the company.

     

    Reporting directly to Gaurav Banerjee, Head of TV and Disney+Hotstar Content Studio, Bose will leverage his expertise to propel the success of Star Plus and Star Utsav. Additionally, he will assume the responsibility of leading content development for Star Plus, Star Jalsha, and Disney+Hotstar Hindi Specials, further solidifying Disney+Hotstar’s position as a dominant player in the Indian entertainment industry. In his new role, Sumanta Bose will play a pivotal role in shaping the content strategy, driving innovation, and fostering creative excellence across Star Plus, Star Utsav, Star Jalsha, and Disney+Hotstar Hindi Specials. His exemplary leadership skills, combined with his extensive experience in the industry, will enable him to navigate the evolving media landscape and deliver compelling content that resonates with audiences.

     

  • Partners with Disney+Hotstar to promote campaign

    Scaler releases new brand film

    By Our Staff

     

    Scaler by InterviewBit, a tech upskilling startup, has released a new brand film. Conceptualised by creative agency The Womb, the campaign highlights the importance of producing capable techies experienced at tackling Data Science & Machine Learning (DS & ML).  Scaler has also partnered with Asia Cup on Disney+Hotstar as an associate sponsor to promote the new campaign.

     

    Said Rahul Karthikeyan, Chief Marketing Officer, Scaler & InterviewBit, elaborating the rationale behind the brand film: “With organisations across industries either migrating towards digital or placing more emphasis on its digital verticals, a good majority of the issues these organisations face now need to be dealt with digitally. This shift towards digital has given rise to a need for skilled talents capable of handling data causing a shortage of Data Scientists and Machine Learning experts on a global scale. Addressing this need for data-driven problem solvers is crucial for streamlining day-to-day operations in any organisation. And that is exactly what this brand film represents. By drawing parallels between a dashing bull-fighter and an upskilled coder, we attempt to showcase not just the glamorous pay on offer to Data Scientists today but also the charisma and confidence with which these professionals can tackle seemingly tricky tasks.”

     

  • Starting with the late Sushant Singh Rajput’s Dil Bechara, the OTT plaform will launch potential blockbusters Laxmmi Bomb, Bhuj, Sadak 2 and The Big Bull amongst others

    Disney+Hotstar to release films starring Akshay Kumar, Ajay Devgn, Alia Bhatt & others

    By A Correspondent

     

    Starting July 24, Disney+Hotstar Multiplex will release a slew of potential blockbuster Hindi movies on its popular OTT platform. The films and the performers include: Akshay Kumar and Kiara Advani in Laxmmi Bomb, Ajay Devgn, Sonakshi Sinha and Sanjay Dutt in Bhuj: The Pride of India, late Sushant Singh Rajput, Sanjana Sanghi and Saif Ali Khan in Dil Bechara, Sanjay Dutt, Alia Bhatt, Aditya Roy Kapur and Pooja Bhatt in Sadak 2, Abhishek Bachchan in The Big Bull, Vidyut Jammwal in Khuda Haafiz and Kunal Kemmu and Rasika Dugal in Lootcase amongst others.

     

    Existing subscribers of Disney+ Hotstar Premium and Disney+ Hotstar VIP can enjoy these blockbuster movies at no additional cost to their existing subscription. Non-subscribers can simply purchase an annual membership of Disney+ Hotstar VIP at Rs 399 to catch all these movies and other fare.

     

    The first movie of Disney+ Hotstar Multiplex will be Dil Bechara, starring Sushant Singh Rajput and to commemorate his contribution to Hindi cinema, this movie will be available to all subscribers and non-subscribers of Disney+ Hotstar.

     

    Said Uday Shankar – President, The Walt Disney Company APAC and Chairman, Star & Disney India:  “At Disney+ Hotstar, we firmly believe in pushing boundaries to achieve the unexpected. A few years ago, we took an audacious step of bringing sports closer to people by streaming it live on mobile devices – a move that forever changed the course of live sports in India. Today, as we launch Disney+ Hotstar Multiplex, we find ourselves yet again at the cusp of making a revolutionary change by bringing the biggest Bollywood movies directly to millions across the country. We are happy to partner with the best directors and most talented actors; and provide them with a platform to present their masterpieces.”

     

    Speaking about this initiative and its effect on the overall industry, he further added, “Theatres are a special experience. So, they will always exist and thrive. But the potential of the industry can’t be capped by the number of release windows and theatres available. Our initiative will dramatically increase the number of films that can be made, giving film-lovers more films to enjoy and the creative community more films to make. We firmly believe that this will generate a massive momentum for more and different kinds of films to be made in India. It’s a win-win for all.”

     

     

  • Given that VIVO IPL 2020 is scheduled to be held between March 23 and May 12, 2020 and Hotstar is a critical part of the live coverage gambit for Star India, one can expect the Disney+Hotstar launch to happen as part of the IPL 2020 blitz

    Disney+ to launch in India on March 29. Hotstar Premium to be renamed Disney+Hotstar

    By A Correspondent

    Disney+, the OTT service from the Walt Disney Company will launch in India on March 29, Bob Iger, Chairman and Chief Executive Officer Bog Iger said on Tuesday in his quarterly earnings call.

    Disney, which owns, Star India, already owns and runs Hotstar in India, is likely to rechristen Hotstar VIP and premium service as Disney+Hotstar.

    Given that VIVO IPL 2020 is scheduled to be held between March 23 and May 12, 2020 and Hotstar is a critical part of the live coverage gambit for Star India, one can expect the Disney+Hotstar launch to happen as part of the IPL 2020 blitz.

    Hotstar’s VIP/Premium service which is the subscription based video on demand service from the platform, is likely to be rebranded and called Disney+Hotstar.

    Disney+ has reported 28.6 million subscribers as on Monday.