MxMIndia

Tag: Disney+ Hotstar India

  • In association with India Signing Hands (ISH)

    Disney Star announces Indian Sign Language feed for T20 WC

    On the occasion of Global Accessibility Awareness Day (May 16), Disney Star in association with India Signing Hands (ISH), announces the availability of an Indian Sign Language (ISL) feed for the upcoming ICC Men’s T20 World Cup, starting June 2.

    This will be applicable for 10 matches including the India matches, semi-finals and finals. The company will also support an audio descriptive feed, along with the ISL feed on Disney+ Hotstar and Star Sports Network.

    Said Sajith Sivanandan, Head, Disney+ Hotstar India: “We are thrilled to embrace accessibility features making the ICC Men’s T20 World Cup available to more fans of the sport. This underscores our commitment to promote inclusivity and serve all users. With these enhancements, we aim to ensure that the excitement of cricket knows no bounds.”

    Added Sanjog Gupta, Head – Sports, Disney Star: “The descriptive and Indian sign language feeds on Star Sports during Tata IPL 2024 were met with an overwhelming response. Disney Star is extending this endeavour to make cricket fandom and experiences more inclusive by introducing, for the first time ever, these feeds on the ICC Men’s T20 World Cup. Our mission of serving sports fans is powered by such pioneering initiatives which seek to remove barriers of access and engagement for fans from all walks of life. The initiative also serves to present a more inclusive picture of India’s favourite sport and is of immense pride for the sporting fraternity.”

    Said Alok Kejriwal, Founder and CEO, India Signing Hands (ISH News): “This feed has fostered the love of cricket into so many differently abled individuals during IPL. With Disney Star continuing this initiative for the ICC Men’s T20 World Cup 2024 at a larger scale with both Star Sports Network and Disney+ Hotstar supporting this feed, I am confident that it will open doors to the exciting world of cricket to many more people from the Deaf and Visually Impaired communities. This collaboration is really close to my heart since it makes the sport truly accessible and inclusive.”

  • That's the semi-final match between India and New Zealand of ICC Men’s Cricket World Cup 2023

    Men’s World Cup ‘Shamifinal’ peaks 5.3cr concurrent viewers

    By Our Staff

     

    Streaming service Disney+Hotstar announced it achieved a peak concurrency of 5.3 crore viewers during the semi-final match between India and New Zealand of ICC Men’s Cricket World Cup 2023 on Wednesday, November 15, 2023.

     

    Commenting on this, Sajith Sivanandan – Head, Disney+ Hotstar India said, “It’s not just Team India breaking records with their 10th straight win at the ICC Men’s Cricket World Cup 2023. Indian fans are also tuning into Disney+ Hotstar in unprecedented numbers. Their incredible passion has led us to shatter the peak concurrency record four times during this tournament, setting new benchmarks in live sports streaming. The 5.3 cr concurrent viewers for India’s semifinal against New Zealand exceeds the combined population of Australia and New Zealand by more than 1.5 times! This milestone is not just a triumph of technology but a testament to our viewers’ unwavering support. With the final just around the corner, we look forward to bringing the nation together to witness the making of sporting history.”

     

    Any guesses on what the concurrency numbers will be at the Final?

     

  • Surpasses 3.5 crore viewers in India Vs Pakistan WC match

    Disney+ Hotstar sets new peak concurrent viewership

    By Our Staff

     

    Disney+ Hotstar reports concurrent viewership of 3.5 crore views during the ICC Men’s Cricket World Cup 2023 match between India and Pakistan on Saturday (October 14).

     

    The clash of titans on Oct 14 marked a watershed moment for the platform and for digital sports viewership across the country, notes a communique, adding: “Asia Cup 2023 has already garnered an overwhelming response from fans, with 2.8 crore viewers for the India vs Pakistan match and 2.1 crore viewers for India vs Sri Lanka.”

     

    Said Sajith Sivanandan – Head, Disney+ Hotstar India: “We would like to thank all the fans who tuned-in to watch the India-Pakistan match on Disney+ Hotstar. Your love for the game is what made it possible for Disney+ Hotstar to break all the previous records across all cricket formats and hit a peak concurrency number of 3.5 crore viewers. As the cricketing rivalries continue, we’ll continue to honour our commitment towards delivering an unmatched viewing experience to all our users. We look forward to many more such experiences as the ICC Men’s Cricket World Cup unfolds.”