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Tag: Dipika Bhasin

  • Appoints Jasmine Sachdeva and Dipika Bhasin

    Wavemaker India bolsters its north leadership team

    By Our Staff

     

    Dipika Bhasin
    Dipika Bhasin
    Jasmine Sachdeva
    Jasmine Sachdeva

    Wavemaker India has announced key appointments to further strengthen its North India leadership team. The agency has appointed Jasmine Sachdeva as Managing Partner and Dipika Bhasin as Head for Team Reckitt. Sachdeva joins Wavemaker from Zenith, but she has also spent a number of years in GroupM in the past. For Bhasin, on the other hand, this is the first stint in a GroupM agency. She was last with the Dentsu networ.

     

    In their new roles, both will be reporting to Shekhar Banerjee, Chief Client Officer and Office Head – West, North & East, Wavemaker India.

     

    Said Ajay Gupte, CEO – South Asia, Wavemaker: “Wavemaker India is currently on a strong growth trajectory. Our goal is to drive positive provocation within the industry and continue to expand our reach across the landscape. I am delighted to welcome two highly experienced leaders to take on critical roles within the organization and drive further growth. Their unwavering focus on clients and people development is truly commendable.”

     

    Added Banerjee: “I am excited to welcome Jasmine and Dipika to the Wavemaker family. Their impressive industry experience and diverse skill sets make them a valuable addition to our organization. We are confident that their expertise will contribute significantly to our ongoing efforts to drive innovation, excellence, and transformation for our clients. We look forward to achieving great success together.”

     

  • She will report into Anita Kotwani, CEO, Carat India

    Carat India appoints Dipika Bhasin as Exec VP

    By Our Staff

     

    Carat India has appointed Dipika Bhasin as Executive Vice President. In her new role, Bhasin will lead the agency’s North and East offices and focus on developing and managing Carat’s senior client relationship in addition to helping the agency drive the growth for its North and East markets. She will report into Anita Kotwani, CEO, Carat India.

     

    In her previous stint with PHD Worldwide, Bhasin held the position of Senior Vice President and was responsible for media management. She pivoted the digital media operations and their effectiveness for marketers in the media mix. She has worked on top brands like LG, Vivo, Royal Enfield, HP, SC Johnson, Perfetti, Maruti, Snapdeal, SAP, Adidas, Nissan and also various non-profit organisations. Additionally, she has also worked with Aircel and on brands that include consumer durables, FMCG, e-commerce and auto.

     

    Anita Kotwani
    Anita Kotwani

    Speaking on the appointment, Kotwani said” “As we strengthen and reshape the Carat offering for the Indian market, we needed a leader who is well networked, connected and understands the nuances of the Northern markets. Dipika, with her expansive & stellar work done across brands and categories, was our ideal choice as she brings in an integrated experience of the new-age eco-system. Her strong connections with the brands and marketers will ensure that the growth path crafted for Carat gets delivered in this market.”

     

    Dipika Bhasin
    Dipika Bhasin

    Added Bhasin: “I am excited to be part of Carat India and to be working with an inclusive and diverse team. I would want to focus on expanding our footprint by strengthening seamless planning, digital transformation and innovation in the media space to help our clients grow. The commitment of the Carat team to deliver value for clients and partners are reckoned by the industry. It is a homecoming for me and I really look forward to strengthening the portfolio of our team offerings in collaboration with dentsu international. Looking forward to partner at all levels and deliver growth and value consistently.”

  • The agency has appointed Dipika Bhasin as Head of the Delhi office

    PHD India strengthens leadership in Delhi

    By A Correspondent

     

    PHD India has strengthened its leadership team in Delhi with the appointment of Dipika Bhasin as Head of the Delhi office while Anuj Madan has been elevated to Delhi Digital Lead.

     

    Bhasin brings over 17 years of experience, joining from sister-agency, OMD, where she spent six years and most recently served as Vice President for the Delhi office. Prior to joining Omnicom Media Group in 2011, Bhasin developed extensive media experience through roles at Zee Telefilms, Carat and Aircel.Madan is an award-winning digital professional with well-rounded experience in transforming digital businesses for brands like Renault, HP India, Samsung, Amex, Lufthansa and Swatch, among others, over the last 12 years. Prior to joining Omnicom Media Group in 2015, Madan served as a Business Director at Cheil Worldwide and Mindshare, leading the digital business to build brands by driving high performance marketing.

     

    Speaking on the appointment, Jyoti Kumar Bansal, CEO of PHD India, said: “The appointments reflect the growing demands of our clients based in North India and the volume of activity the Delhi office now manages, especially after the Vivo digital account win and the growth in mandates from HP, SC Johnson and other clients. With Dipika’s deep-rooted knowledge of the North India market and how to make brands thrive there, as well as Anuj’s digital prowess, I am confident that we will continue to see more impressive wins come out of our office in Delhi.”