Tag: Dhaval Gupta

  • Cyber Media ropes in Dwij Seth to head its Digital Marketing business

    By A Correspondent

     

    Dwij Seth

    Cyber Media Services has onboarded Dwij Seth as President to head its digital marketing business.

     

    Commenting on the development, Dhaval Gupta, Executive Director Cyber Media said: “I am excited to welcome Dwij to CyberMedia Services. This signals a strong intent to rapidly scale and add dynamism to our growing digital marketing business. Dwij brings rich industry experience of building teams, and I am excited with Cyber Media Services’ next phase of growth under his leadership.”

     

     

  • CMRSL receives GCPP accreditation

    By A Correspondent

     

    CyberMedia Research and Services Ltd. (CMRSL), a CyberMedia Group company, has been conferred the status of Google Certified Publishing Partner (GCPP) on October 1, 2015. CMRSL as a partner is helping the content and publishing industry in India embrace digital marketing in a scientific manner. CMRSL, Google’s first and largest AdSense Partner in India, also marks this occasion with the successful completion of one year of AdSense partnership in the country.

     

    Says Dhaval Gupta, Executive Director- New Initiatives, CyberMedia, “In simple terms, we help publishers set up ads, manage and optimize them, and analyze the results. In doing that, our account managers have helped our clients increase their revenues anywhere from 40 percent to even doubling it within a span of four to six months.”

     

    Says Monica Badhwar, Business Head, CMRSL, “We’re proud to be one of the select few agencies recognized by Google for our cross-product expertise. Our mission is to help publishers flourish and grow.” CMRSL account managers are all Adsense-certified, have deep experience and expertise in technologies such as AdX and DoubleClick for Publishers, and are experts in optimizing traffic and revenue using advanced analytic tools.

     

    CMRSL’s key publisher clients include Delhi Press, Diamond Comics, Vikatan, Open Magazine, RajnikantvsCIDjokes, Wittyfeed, Fresherslive, Raftar etc.

     

  • CyberMedia becomes Google AdSense certified partner

    By A Correspondent

     

    CyberMedia (India) Ltd. has recently become Google AdSense Certified Partner in India. As a certified partner of the Google AdSense Partner program, CyberMedia (India) Ltd. will help online publishers earn through targeted advertisements and optimizing their online inventory. CyberMedia will also advise potential online establishments on how to make the most out of their traffic and achieve better eCPM rates.

     

    Explaining the significance of the tie-up, Dhaval Gupta, Business Head, Cyber Media mentioned, “CyberMedia continues its journey as the innovation leader in media and media services, by becoming a Google Certified Partner for Adsense in India. By leveraging Google products – Adsense, Analytics, AdWords, Webmaster, among other – CyberMedia Services offers the most comprehensive ecosystem that online publishers can leverage. We will utilize these tools and expertise to help publishers analyze, optimize and monetize their online footprint.”

     

    The Google AdSense program is recognized as a popular advertisement placement service in the world which helps publishers to monetise their inventory by placing contextually relevant ads on their content. By signing up with CyberMedia, publishers can hope to gain the technical expertise needed to better monetize their online properties using AdSense and benefit from a host of value added services on offer.