By Our Staff
Qyou Media, the multi-platform entertainment network, has forged a global distribution partnership with Coolita, a global smart TV+OS brand, with free streaming of FAST channels of Q Play+.
As a part of this alliance, Coolita users in India and across the globe, through their wide range of smart TV sets including Croma, Thomson, Panasonic, LLOYD, Itel, and others along with their operating software Coolita will be able to stream Qyou Media India’s five FAST channels – The Q, The Q Kahaniyan, Q GameX, Sadhguru TV, and BH Live for free.
Speaking on strengthening its digital presence in India and across the globe, Krishna Menon, Chief Operating Officer, Qyou Media India, said: “Our partnership with Coolita is a significant milestone in our mission to provide top-notch entertainment to viewers in India and worldwide. This collaboration allows us to strengthen our digital presence on connected TVs and offer our curated content to a global audience. We are excited to enhance the viewing experience and take a step closer to our audience with this exciting collaboration.”
Addressing the partnership, Samuel Lin, Head of Partnerships, Coolita, added: “In an exciting development, Coolita has partnered with Qyou Media’s Q Play+ to enhance access for Indian viewers. This collaboration grants Indian audiences free access to curated Indian programmes, enhancing their viewing experience with a localized touch. Users of TV brands supported by Coolita, such as Panasonic, Croma, and Thomson, can now enjoy Q Play’s six 24-hour channels at no cost. This strategic alliance significantly amplifies the local coverage and accessibility of Q Play’s offerings.”