Tag: Content Lab

  • Akasa Air teams up with Content Lab

    Digital marketing agency and production house The Content Lab has signed a partnership with  Akasa Air. This collaboration aims to “enrich” Akasa Air’s brand presence and “amplify” its marketing endeavours on the digital front.

    Said Belson Coutinho, Co-Founder, Chief Marketing Officer and Chief Experience Officer of Akasa Air: “I am super-excited to partner with The Content Lab as we strengthen our brand and enhance the digital footprint. As we leverage digital technology, our collaboration will help us deliver innovative, quality and engaging content thus positioning Akasa among  the most loved brands globally.”

    Added Vaibhav Mehta, CEO of The Content Lab: “We are privileged to collaborate with Akasa Air, a brand synonymous with warm, reliable and efficient service. Our team is eager to harness our expertise to enhance Akasa’s marketing efforts and support their continued growth. We look forward to infusing fresh perspectives, creativity, and innovation into the brand, fostering an authentic connection with their consumers.”

  • The Content Lab appoints Karthik Krishnan as ECD

    By Our Staff

     

    Digital marketing agency and content studio, The Content Lab has appointed Karthik Krishnan as the new Executive Creative Director (ECD). His appointment reinforces the company’s commitment to fostering effective creative thinking and inventive campaign planning for partner brands, and robust growth across India and internationally.

     

    Said Vaibhav Mehta, Founder and CEO of The Content Lab: “Karthik will help shape our future as a fully integrated agency and content studio. We look forward to doing some exceptional work with him on board, as he not only leads the creative vision of the company but also guides and inspires the younger talent to greater accomplishments.”