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Tag: Colors Gujarati

  • Will be responsible for managing the overall business and operations

    Vipul Nagar is Business Head – Colors Gujarati

    By Our Staff

     

    Viacom18 has announced the appointment of Vipul Nagar as Business Head – Colors Gujarati. He will be responsible for managing the overall business and operations for Colors Gujarati and Colors Gujarati Cinema, and will report to Rajesh Iyer, Head – Regional Entertainment (Bangla, Odia, Tamil and Gujrati Clusters), Viacom18.

     

    Speaking about the appointment, Iyer said: “Gujarat has a vibrant culture which is reflected in the variety of its entertainment landscape. The market has, of late, demonstrated an increasing appetite for homegrown content in the broadcast entertainment space and this provides us with a significant opportunity.  As we look to build our presence amidst both our viewers and advertisers, with Vipul’s rich experience across the media and entertainment value chain, he is well poised to tap into the full potential of the market.”

     

    Added Nagar: “The Gujarati cinema and entertainment market provides plethora of opportunities and is known for its creative prowess for producing content that is engaging, fun and entertaining. Colors Gujarati and Colors Gujarati Cinema have an interesting legacy, and I am excited to embark on the journey to take them to even greater heights.”

     

  • Will be available to Virgin Media’s ‘Asian Mela Pack’ subscribers from 8th June

    Viacom18 launches Colors Gujarati in UK

    By Our Staff

     

    Viacom18 Media has launched its regional entertainment channel, Colors Gujarati, in UK. IndiaCast Media Distribution, jointly owned by TV18 and Viacom18, has partnered with Sky and Virgin Media for the channel launch.

     

    Currently, the network offers flagship GEC Colors along with the premium entertainment channel Colors Rishtey and the movie channel Colors Cineplex in UK. The channel will bring the best of Gujarati content all through the week along with movie premieres every Sunday at 7pm.

     

    Said Faisal Mahomed, Director, BT Media and Broadcast: “As a leading provider of media services in the UK, BT Media and Broadcast is at the forefront of broadcast innovation. With a successful partner track record, we’re pleased to continue to help Viacom18 capture larger UK audiences through our cutting-edge technology, and as always, we look forward to supporting Viacom18 with their growth plans – both in the UK and internationally.”

     

    Added Govind Shahi, Executive VP – International Business, IndiaCast: “We have a large Gujarati speaking population in UK and they have made their presence felt in the social and cultural fabric of the country. But currently, there is no single Gujarati channel in UK even though there are various TV channels for Punjabi, Urdu, Bangla and other regional language audiences. The launch of COLORS Gujarati will fulfil this need-gap in the UK. The channel will constitute of best-in-class Gujarati content from our hugely popular India library – including fiction, non-fiction series and movies”. With this launch on both Sky and Virgin, Colors Gujarati will reach out to a vast majority of subscribers who can sample and enjoy quality content in sync with their strong socio-cultural identity.”

     

  • Ravish Kumar will continue to lead the network’s regional broadcast forays in Kannada and Marathi

    Rajesh Iyer back at Viacom18. To head Colors Bangla, Odia, Tamil & Gujarati

    By A Correspondent

     

    Rajesh Iyer
    Rahul Joshi
    Rahul Joshi

    Viacom18 has announced the appointment of Rajesh Iyer to take on independent charge of Colors Bangla, Colors Odia, Colors Tamil and Colors Gujarati. Meanwhile, Ravish Kumar will continue to lead the network’s regional broadcast forays in Kannada and Marathi. Both Iyer and Kumar will work closely to grow the regional broadcast footprint of Viacom18.

     

    Speaking about the appointment, Rahul Joshi, MD, Network18 said: “Regional broadcast entertainment is a key pillar in our endeavour to chart out a high-growth path for Viacom18. India is witnessing an unprecedented boom in the segment and agility is the need of the hour to get to leadership positions in our existing regional markets. With his years of leadership experience across TV and digital ecosystems, Rajesh is ably poised to take on the challenges presented by the genre and successfully grow the business.”

     

    Iyer joined Network18 in March 2019 and has worked closely with the leadership team there to spearhead new initiatives. Prior to this and as part of the broadcast leadership team at ZEEL, he launched and headed Zee’s second Hindi GEC &TV in 2015. He has worked with Viacom18 in the past for six years when he led the marketing portfolio of the flagship channel Colors. He has also worked with Star India, YuppTV and advertising agencies Ambience Publicis and Ogilvy & Mather.